ADUTAINMENT: Advertising as Entertainment
JellyBasket.com - JELLY by the CASE or as a GIFT BASKET.

Rich Schefren Heralds the Attention Age for Online Business Owners
Part 2 of The Attention Age Doctrine Set for Free Online Release Nov. 28

Demand For Business-Minded Employees During Tough Economic Times, Drives Demand For Online Business Degree Programs
Research Shows Management, Business and Financial Occupations Expected to Grow by 2.2 Million Jobs from 2004 to 2014: Finding the right online business degree program can be a challenge, but eLearners.com, a web resource offered by EducationDynamics, has nearly 1,000 online business degree programs from more than 100 accredited online colleges and online universities.

False Advertising? BestBuys.com Exposes the Misleading Marketing of Popular Services
Consumers concerned about marketing messages disguised as product reviews can now get the real scoop on products and services with Best Buys new series of 'Fine Print Revealed Reviews."

Whats The Customer Service Buzz About Your Business?
If you're a regular reader of my column you know that my number one pet peeve is bad customer service. Nothing chaps my backside more than paying hard-earned money for a product or service only to have the provider of said product or service become apathetic, obnoxious or just downright rude after the transactional smoke has cleared.

The Business of Identity Theft
Q: I use PayPal to accept credit cards for my online collectibles business. I recently received an email that my PayPal account was going to expire in five days if I didn't click a link in the email and give them my PayPal account information.

vCERT from Taxcient? Inc. Named as American Business Award Finalist
Taxcient? Inc., a provider of online solutions and services for sales and use tax compliance, announced that its vCERT product was selected as a Finalist today in the Best New Product or Service - Financial Services category in The 2008 American Business Awards.

How Can You Be Sure That Your Marketing Efforts Will Generate Profits?
There are several ways to ensure that your adverts are responsive let me outline my top ten response boosting techniques:1. An attention grabbing headline is crucial.

Premier Biosoft International And Veridiam Form Strategic Marketing Partnership To Provide Integrated Tissue Microarray Analysis Solution
Powerful software analysis complements a unique product line of novel medical devices designed to enable researchers to assemble and analyze multiple tissue specimens on a single glass slide.

Denver Woman-Owned Business Ranks in Top 100
Next Day Closets earns spot on ColoradoBiz's "Top 100 Woman-Owned Businesses."

Marketing Innovators Partner to Maximize Analytics
Marketing and Branding Agency Partners with One of the Industry's Leading Web Analytics Consulting Firms

Top Business School Announces Creative Way for Applicants to Present Themselves
MBA students to present to submit up to four slides with application. A departure from text-only applications of past.

Persist in the Right Way to Succeed in Your Online Home Business
Persistence is one of the most important characteristics of a Business Entrepreneur. Without it, failures will follows.

How To Write Kick-Ass, Profit Pulling Adverts For Your Business…
Doesn't that just grab you by the eyeballs and make you stop dead in your tracks? I mean it's a little harsh – grammatically speaking – but holy smokes, it does it have 'stopping power'..

SLG Custom Products Unveils Website--Determined to Become Wisconsin's Top Promotional Marketing Company
The SLG Custom Products Company announces the launch of their website www.SLGcustomproducts.com, and plans to quickly become Wisconsin's top promotional company and to remain as an affordable means for developing promotional marketing campaigns.

United Biz Books Announces New and Effective Nightclub Business Plan Example to Entrepreneurs
Understanding that the nightclub industry is very competitive, United Biz Books announces their latest business plan - the Professional Nightclub Plan Setup. This complete package is designed to offer entrepreneurs an opportunity to learn how to write a business plan proposal that is effective and will ensure a long-term business in an industry known for short-life spans.

AOL and GMC -- Along with Time Warner Global Media Group -- Partner on Three Lifestyle Video Series: Celebrity Chef Tyler Florence, Entertaining Ex

Available free and on demand, the three series will offer AOL visitors a total of 78 unique three- to five-minute online video episodes. And each video will be distilled into smaller, more portable components, including step-by-step photo galleries, audio podcasts, printable instructions, and send-to-phone capabilities.

In addition, the series will include 20 custom, sidebar GMC-branded "Trade Secrets" videos, spotlighting quick tips from these experts. The "Trade Secrets" segments echo GMC's "Professional Grade" branding campaign, aligning professional tricks and insights from lifestyle gurus with the company's message.

Under the GMC partnership, each of the series will incorporate one of the company's vehicles in action, including the GMC Yukon in 'Cooking with Tyler Florence' segments, the GMC Acadia in 'Home Entertaining' and the GMC Sierra in the 'Home Improvement' segments. In addition, GMC commercials will be shown as pre-roll during half of the shows' streams, and the company will command a significant portion of the program homepages' banner ads.

"Partnering with AOL provides us with the perfect opportunity to interact with our target consumer in a new way through innovative programming at an interactive level," said Mary Kubitskey, GMC advertising manager. "And, these series enable us to showcase our GMC vehicles as the secret ingredient for cookouts and parties, as well as a handy tool for transporting home improvement supplies."

"We are proud to align with GMC and our celebrity talent to add new content to the AOL Living programming area," said Kathy Kayse, Executive Vice President, Sales/Partnership Alliances, AOL. "These series are designed to actively engage AOL's core audience - while delivering the ideal platform for GMC to reach targeted consumers."

Highlights for each AOL/GMC broadband series include:

'Cooking with Tyler Florence'

Starring celebrity chef Tyler Florence, author of the cookbook Tyler's Ultimate, AOL's 'Cooking with Tyler Florence' series (http://cooking.aol.com/tyler-florence) invites both gourmands and cooking novices to follow along from their computers as Tyler demonstrates in step-by-step fashion how to prepare his AOL-exclusive recipes such as Pomegranate Rosemary Roasted Turkey. To complete the meal, Internet users will also find Tyler's suggested side dishes such as Creamy Horseradish Mashed Potatoes and dessert recipes like Pumpkin Flan to accompany each main course.

In addition to accessing regularly updated how-to cooking videos and easy-to-print recipes, visitors to the 'Cooking with Tyler Florence' site can also read Tyler's blog entries and consult AOL Food's Weekly Menu Planner for additional recipe ideas. Through AOL UnCut Video, cooking enthusiasts can even upload videos of themselves preparing signature dishes from their home kitchens.

'Home Entertaining with Michele and Gia'

Dynamic duo Michele Adams and Gia Russo, also known as The MiGi Girls from their Fine Living Network show The Art of the Party and their multiple lifestyle books, such as At Home with Friends, bring their entertaining expertise online to help Internet users plan and throw the ultimate party that will delight guests. With their new AOL show (http://stylelist.com/home-entertaining), Michele and Gia illustrate different party themes ranging from Halloween and tree trimming holiday ideas to Super Bowl soirees and baby showers. Accompanying each party theme segment are brief 'Trade Secret' videos where the duo share such tips as choosing the perfect centerpiece or personalizing invitations and decorations.

'Home Improvement with Eric Stromer'

In the new 'Home Improvement' video series, handyman Eric Stromer, host of HGTV's Over Your Head and author of the book Do-It-Yourself Family, helps viewers conquer their fears and tackle those home repair projects themselves. Rather than hire an expensive contractor or repairman, Internet users can tune into Eric's video segments, available on AOL (http://diy.aol.com/home-improvement) for indoor projects like replacing old floors, hanging wallpaper and refinishing furniture, as well as outdoor projects like eco friendly landscaping. In Eric's 'Trade Secrets' videos he addresses commonly asked questions such as how to sandpaper and or common home repairs like caulking a sink or shower.

About GMC

GMC is a division of General Motors Corp. The division markets the Acadia crossover SUV, Sierra full-size pickup, Yukon family of full-size SUVs, Envoy mid-size utility, Canyon mid-size pickup and Savana full-size van. GMC's lineup of Professional Grade trucks delivers outstanding capabilities that exceed customers' expectations with unique features and design elements. More information on GMC and its products can be found at www.gmc.com.

About AOL

AOL is a global Web services company that operates some of the most popular Web destinations, offers a comprehensive suite of free software and services, runs the country's largest Internet access business, and provides a full set of advertising solutions. A majority-owned subsidiary of Time Warner Inc., AOL LLC is based in Dulles, Virginia. AOL and its subsidiaries also have operations in Europe, Canada and Asia. Learn more at AOL.com.

About Time Warner Global Media Group

A catalyst for collaboration across the company, the Global Media Group creates idea-driven programs for leading marketing partners by capitalizing on Time Warner's wealth of content, media platforms, consumer relationships and marketing infrastructure worldwide.