ADUTAINMENT: Advertising as Entertainment
JellyBasket.com - JELLY by the CASE or as a GIFT BASKET.

Dealerskins' Digital Video Viral Marketing Project for Auto Dealers Takes Internet by Storm
Dealerskins, (www.dealerskins.com) a division of Dominion Enterprises and a leading provider of automotive dealer web solutions, has launched a video and viral marketing project to promote its highly successful nationwide user groups. The video can be viewed at; http://www.youtube.com/watch?v=Yn09XoUySFg It tells the initially sad tale of a dealership Internet sales team, and ends with a strong redemptive finale at a Dealerskins User Group. There is a tongue-in-cheek reference to Glengarry Glenn Ross with a cameo from company founder; well know ...

Viral Videos: Lethally Effective Advertising Carriers
Are you one of those millions out there hooked on the viral video craze? This article describes the opportunities that viral videos offer to internet marketers.

MJM Internet Adds Internet Video Production to Enhance Dealership Websites With Tactical, Online Video Marketing
Automobile dealership website production firm, MJM Internet, has added Internet video products to enhance their clients' online marketing. Produced quickly, and at low cost MJMI internet video's feature online actors, and dealership personnel. They help bring car dealerships' online marketing to life using the site, sound and motion of video seemlessly added to their websites. Flexible and effective, integrated video should prove to give dealerships a competative advantage.

Viral Video Evolved - Startup LonelyBloggers.com Launches With Viral Marketing Case Study
LonelyBloggers.com is proud to announce a 7 episode, 40 minute viral video series called LBTV that can be watched in it's entirety on YouTube right now. Despite recent reports that a viral video now cost up to $250,000 to produce, LonelyBloggers was able to produce our viral video series with only a $5000 budget. Internet marketers need to understand the growing importance of adding video to your marketing mix as people flock to video sharing sites like YouTube. This means potentially free website traffic as a result, all the time presenting your brand in an exciting manner. Viral Marketing has to be considered as a key part of your future marketi...

Consorte Media Announces New Email Marketing and Video Advertising Solutions
New product offerings from leading Hispanic digital marketing company give publishers additional ways to monetize traffic and help advertisers connect with Hispanics online

Internet Marketing - How to Make your Online Advertising Business Produce Money on Internet Marketing
The success or failure of your Internet marketing business depends largely on the Internet users. If they are interested on the products and services that you are offering for sale, definitely you can expect hundreds to thousands of dollars in revenues from your online business. On the other hand, if they are just too lazy to hear what you want to say and what you are offering, better shut down your personal computer unit and find some other ways of earning money.

Mortgage Marketing - Viral-Email, Referral Marketing Strategy
This is a devastatingly powerful way to extend your marketing reach. For this to work right you need a website that promotes your business.

SIPA's 32nd Annual Conference Showcases Latest Internet Advertising Trends And Email Marketing Through Client Newsletters
The Specialized Information Publishers Association Will Feature Leadership Keynote Speakers (http://www.newsletters.org/Events/Annual/2008/index.htm), Jay Berkowitz, Josh Macht, Bob Bly, Chris Schroeder And Fredrick Marckini On June 1, 2008 In Washington, DC

Internet Marketing and Viral Marketing Techniques
It seems as if viral marketing is one of the most successful strategies that one can employ with Internet marketing. Viral marketing is an Internet marketing practice that employs referrals, recommendations, and reviews in order to quickly spread word about a product or service. Gmail, Utube, and various viral videos on the Internet have all been transmitted by the viral marketing technique. These online entrepreneurs have enjoyed immense success by employing the viral marketing technique. For more details visit to www.paylock-generator.com .Think about it as an exponential effort once launched its benefits and effects only get stronger.

Viral Marketing: Internet Marketing Strategies
First of all, I realize that anything with "viral" in the name doesn't conjure up images of something you want close by, but there is a new type of Internet marketing known as "viral marketing" is worth investigating. Despite its unflattering appellation, it is an effective Internet collaboration marketing tool, and one that is important to understand if you want to expand your business.

Best Email Advertising of 2008 to Be Named by Web Marketing Association
The Best email advertising in 86 industries will be judged as part of the 2008 Internet Advertising Competition awards. Companies or agencies wishing to nominate their work for consideration may do so at IACAward.org (http://www.iacaward.org?gad=CNvQkJkDEgjMICey2iA0NRi6nML_AyCb88Qv) before the deadline of January 31, 2008.

Social Advertising Changing Internet Marketing: Moving From Forced Advertising To Opt-In Ads
SplashCast CEO Helps Define The Emerging New Marketing Field At L.I.S.A Conference - First Forum Dedicated To Social Advertising

Internet Marketing And Viral Marketing
Viral marketing is a unique tool designed to create so much buzz about the article itself that even the largest sites will want to publish it.

Free Web Advertising: Chat Room Marketing Secrets Of Internet Marketing Gurus Exposed
Have you ever been to a chat room?Have you ever posted a message?If yes, now you may learn some free web advertising secrets on how to market your products and services in chat rooms.Chat Room Marketing is the use of online chat rooms to promote your product or service.

How to Incorporate Viral Marketing Techniques to Your Internet Marketing Arsenal
Viral marketing is not the last disease found, nor a virus to your desktop

How To Soar In Your Search Engine Marketing, In The Post Google Era Part 2

'Are Google's Days in the Dominant Position in Search Technology Numbered?'

In an aggressive attempt to get SEO under control, perhaps for its new IPO, Google is evolving into a less relevant search engine losing market share to Yahoo! Furthermore, on the horizon is Microsoft's launch into the search business, which will integrate search some how into the Find feature of your operating system (it is the system used to find files in Windows). It other words, with the new Windows you will be able to search files on your computer and also the Internet. This new functionality of being able to search computer files and web files, from the operating system of Windows, has to eat into the market share of Google's future Search Business.

'The Google Brand will Survive Albeit in other Advertising Businesses.'

This would explain Google's ambitious plan to expand beyond search, to become a major ubiquitous brand like Yahoo! Google has expanded into email advertising with Gmail™, and positioning itself to be a major partner with countless numbers of web site publishers with the revenue producing Adsense™ program. Google's Adsense™ is probably the most effective associate or affiliate program for web site owners available. It provides significant revenue out of one of the webs 3 main killer apps - clicking on links. With a major IPO to raise cash and these visionary positioning strategies, I am sure Google will leverage its brand into other things. In short, the Google brand will survive albeit in other advertising businesses.

However, the fact remains I don't think it will retain its dominant position in search. Are Google's days in the dominant position in search technology numbered?

'How Will the Savvy SEO Survive in the New Search Engine Marketing Landscape?'

Gone are the days that SEO's not long ago, could optimize clients sites for Google and influence 2/3rds of the search queries online, for targeted keyword phrases.

My results have been affected also however, I suspected that this was in the works, and buffered my ebusiness from the latest series of Google updates my taking a more harmonized and balanced approach to web marketing called the Tao of Search Engine Promotion. So sit back and relax, and forget the stress of the Google's barrage of Updates. Refocus your energies. visualize a high traffic site without the dependence on Google, the new MSN Search Engine, or anything else on the horizon... probably created by Yahoo! Lets use this time to reflect on the basics of synergistic web marketing harmony.

'Introducing the Concept of Tao to Search Engine Marketing'

Why I use the Eastern Philosophy of Tao to Search Engine Promotion is because in Search Engine Marketing I feel we have to be open to harmonizing with the major opposing forces in search engine visibility going forward: 1 Pay-Per-Click (PPC) Advertising; and 2 Search Engine Optimization SEO.

My Personal Philosophy is that you will need to Have Harmony between Hard and Soft techniques, like Ying and Yang or Male and Female Principles to restore balance in search engine marketing in this uncertain post era of Google dominance.

Search Engine Advertising - represents the Yang or Male Principle, in that it is very proactive, aggressive, and in your face advertising. Your PPC advertising copy has to fire the imagination of the web visitors to get a good response. Pay-per-click (PPC) Advertising is paying for the click-troughs to your site by the search engines. PPC is putting your message out to the www in no uncertain terms, to make your statement about your business.

In PPC advertising you control the ranking, message, and cost of your campaign by bidding against others for your specific search engine key terms. The major players in pay-per-click advertising are Google, Overture, and Find What. While on the other hand...

Search Engine Optimization - represents the Ying or Female Principle in that it is more fluid and receptive to the algorithms of the search engines, which of course you - do not control. SEO promotion is using known conventions, and in some cases deconstructing the algorithms of the developers of the search engines - and working with them. In other words it is like Judo where you use the momentum and power of the search engines to build your business. You will have to be constantly vigilant, in order to try to stay abreast of the latest developments in SEO promotion.

You have to employ both strategies at times - and both have their place, in the media mix of your search engine marketing strategies. We will explore how both can help you drive traffic to your business. First let's explore some ebiz basics.

Why People Use the Internet?

A - Read Email and communicate

B - Find Information (not entertainment)

C - Find information to buy something

The Net is Text-centric right now - with the 4 killer apps being E-mail, Instant Messaging, clicking links and searching for information. Without these four basic functions the web would not work. This is important to remember because, some people think that Flashy animation, or graphics are the keys to a successful e business. This is just not the case. You have to have good textual information on your site, that is optimized to be search engine friendly, if you want to achieve high search engine rankings. It Part 3 I will explore other basic SEO principles to share how I have been able to sustain high rankings in a Post Google era.

About The Author

Kamau Austin, helps small and minority business make more money, by creating, search friendly web sites. He is the owner of http://www.Ebizbydesign.com, http://www.Einfonews.com, http://www.carolsartshows.com and the creator of the Free Search Engine Promotion Tele-course. See the free telecourses at: http://www.SearchEngineplan.com.