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JellyBasket.com - JELLY by the CASE or as a GIFT BASKET.
Republicans and Sex

Greg Torgerson: Another Seattle Enterpreneur Who is Changing Many Lives via his New Business Model
Learning to Take Control of Your Career Path has Greg Torgeron's Home Based Business Exploding.

Melaleuca Blog Post Causes Dissension Between Some Melaleuca Marketing Executives And Upline
The post entitled "How To Fail At Prospecting With Your Melaleuca Home Based Business" written by Diane Voisley suggests that distributors should stop using the cold-calling technique when trying to sponsor new Melaleuca leads.

Internet Advertising Solution: 10 Hypnotic-Like Sentences That Sell Like Crazy
If you have problem converting your website visitors into buyers, I will offer you this internet advertising solution.Tell your readers what they are probably thinking, feeling or doing as they read your ad copy.

Online Video Games - I Couldn't Actually MAKE Money From These, Could I?
Online video games...we all know the excitement that's found in that category of business, don;t we?

Global Business Barter Exchange BizXchange Opens International Headquarters in Dubai
Since 2004 BizX has managed US$150 million in barter transactions; WTO estimates that US$8.43 billion in international trade is conducted on barter.

Small Business: Avoid identity crisis with strong design
?Small firms often make the mistake of thinking matters such as corporate identity and branding are only for large companies,? said George Kiely, head of EI?s design unit. ?But every company must project an identity if it is to succeed.?

Teach Yourself to Win in Business
As a former human resources professional it intrigues me why some people are more 'successful' than others. By 'successful' we are referring to an innate ability of some people to set and achieve worthwhile challenges for themselves.

KMSI Announces 'KMxDirect Marketing' Product Launch and Press Conference
Knowledge Management Solutions, Inc. (KMSI), a leader in Web-Based Training and Talent Management Solutions, today announced the launch of "KMxDirect Marketing," a new service offered by KMSI to enable clients to market products and services to businesses and consumers over the Internet. An Internet press conference will be held on August 1st, 2007 at 2:00PM ET. A product launch web seminar will be held on August 3rd, 2007 at 2:00PM ET. Visit www.kmxdirect.com to register for these free events.

Global Business Barter Exchange BizXchange (BizX) Honored as one of "2007 Inc. 5,000" Fastest-Growing Private Companies
BizXchange, a business barter exchange with offices in the San Francisco Bay Area, Seattle, Washington and Dubai, UAE announced today that it has been honored as one of the Inc. 5,000, its first-ever list of the fastest-growing private companies in the United States. The Inc. 5,000, an extension of Inc. magazine's annual Inc. 500 list, catches many businesses that are too big to grow at the pace required to make the Inc. 500, as well as a host of smaller firms. Taken as a whole, these companies represent the backbone of the U.S. economy.

Neo Fuse: And The Business Networking Myths That End As Of Today!
You say Neofuse, I say Neo Fuse and there's really no difference.

Randy Bancino Completes Certification in High Performance Business Development
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Best Employment Website Trends Detailed in New Report from the Web Marketing Association
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Scam Free Internet Business Opportunities
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Small Business Bookkeeping Services - Starting Your Business
Providing small business bookkeeping services is rapidly becoming a financially viable option, specifically in the US. There are a plethora of companies looking to outsource their bookkeeping, creating a demand for such services. This demand is most evident online, and some basic testing on Google will reveal this. For example today the term ?bookkeeping services? has over 3000 searches a month on Google in the US alone. The most important aspect to analyze of any small business is the Return On Investment (ROI). This essentially means the money you are going to make in relation to the money you will have to spend in your business.

How To Be Your Own Boss With Affiliate Marketing
Be your own boss. Affiliate marketing is an effective and easy way to earn passive income. In fact, you can even have multiple streams of income that having financial freedom is no longer just a dream. All you need to have is just a website or a blog and you can in the business of affiliate marketing.

The Tao of Web Marketing


A few months ago I was watching a stream meandering back and forth across a flat plain in a high mountain valley. The stream reached it's destination - a small lake - but only after dozens of loops and curves. It occurred to me that Water and clever Web Marketing have something in common - they both follow the path of least resistance.

Let me explain.

Your first contact with a future customer usually starts with an email. It could be an Ad in an Ezine, it could be your Resource Box at the end of one of your Articles, or it could be your Signature File in your correspondence.

But in the chain of events that leads to a web sale, an email is the point of greatest resistance.

Why is that?

Firstly, your future customer is reading your message offline. She or he has to fire up their modem before they can buy your product. And that requires effort (and expense).

Secondly, if your message is in an Ezine, it's probably one of a dozen other messages all clamoring for attention.

Thirdly, whether your message is an Ezine Ad, a Resource Box, or a Signature File, you've probably had only a few lines to explain why your widgets are so good.

So if an email is the point of greatest resistance, what is the solution?

The ancient Chinese philosophy of Taoism (pronounced 'Dowism') - also known as 'The Watercourse Way' - gives us the answer. Taoism tells us to be like Water and follow the path of least resistance. Water flows. It is soft and moves easily around obstacles in its path, instead of attempting to go through them.

Nothing in the world is as soft and yielding as water. Yet for dissolving the hard and inflexible, nothing can surpass it.

The soft overcomes the hard; the gentle overcomes the rigid. Everyone knows this is true, but few can put it into practice. (Tao Te Ching, ch. 78)

"What is the path of least resistance in an email?", I hear you ask. Offer something free!

Successful web marketers know this already. I recently did a survey of the Resource Boxes of fifty well known Ezine Writers. Over 90% of them were not trying to sell anything from their Resource Box. In fact, an overwhelming majority were not even trying to get a click-thru to their website - they were simply offering a free subscription to their Newsletter. In other words, they were more interested in building a long-term relationship than they were in making a quick sale.

When I started out on the Internet, I was pretty impatient. I certainly didn't want to the follow the path of least resistance. The path I had in mind was more like the flight of an arrow - straight to it's target.

But the statistics suggest that most web sales are not made like that; on average your customer will have to see your message seven times before he or she buys your product.

So next time you plan your marketing strategy, why not take a lesson from Water and follow the path of least resistance?

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Michael Southon has been writing for the Internet for over 3
years. He has shown hundreds of webmasters how to use this
simple technique to build a successful online business. Click
here to find out more: http://ezine-writer.com/
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