ADUTAINMENT: Advertising as Entertainment
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Republicans and Sex

My Spy Cam | Be Focussed and Take the Right Decision for the Safety of Your Business
If you are inclined to start a new business then you ought to make new beginnings too Gone are the days when we had to depend on other people for the protection of our belongings or our children

Avoid 'Business Opportunity Burnout'
Are you anxious to start earning your own income with a great business opportunity? With all the excitement about the ease of creating great income from home and online businesses, you can easily get caught up in a tangled web of half-understood business plans, wallet-fatigue from investments and an email box that is bulging with follow up materials.If this has happened to you, than you will not be finding yourself building a business, you will only find yourself confused, disappointed and ready to throw in the towel (as well as cancel your Visa!)The truth is there ARE great opportunities out there.

Dr. Emil Chynn Of Park Avenue Laser Vision Featured On FOX NEWS for Innovative Marketing on Youtube
Dr. Emil Chynn of the Park Avenue Laser Vision (PALV) Center recently appeared on Fox Weekend News as a featured guest to discuss the issue of offering his patients discounts for posting videos of their LASIK and LASEK surgeries on the popular video sharing site, YouTube.

Pay Per Click Summit, Leading How-To Search Marketing Workshop Announces Partnership with The Ad Club of Boston
Pay Per Click (PPC) Summit Boston, leading internet marketing workshop announces the partnership with The Ad Club, New England's Communications Industry trade organization that has united communications professionals for the past 100 years.

Five Steps to Protect Your Business System from a Disaster
You never know when disaster might strike. If one happens, the first thing on your agenda as a staffing business owner or manager, after assuring the health and safety of yourself and others will probably be: "How are we going to do business?" The lifeblood of any staffing business is information.

SkillSurvey Named as Finalist in 2008 American Business Awards
6th annual Stevie® Awards will be presented on June 12 in New York City

Mefeedia.com Launches New Video Search, TV Search to help viewers find video across 15,000 Video Websites
Mefeedia.com today introduced a new video search engine that gives consumers tools to search online video from over 15,000 video websites. In addition, Mefeedia launched a TV Search, Music Search, and Podcast Search to help consumers find online entertainment.

Selling Yourself As A Freelance Business Writer: Skills, Or Knowledge?
You know the secret to a long-term, and profitable, client relationship is delivering effective communication tools. But you may not realize that the impact of your writing has more to do with your skill as a writer than with your knowledge of the subject.

A Review Of The New Network Marketing Trend About To Reach 2.5 Billion
There is a new trend hitting the internet called social network marketing. It is projected that social network marketing is going to make 2.5 billion in 2011. This article is going to look at the New Network Marketing trend to decide if there is validity in the statements.

Marketing Automation Leader Marketo Increases Customer Revenue, Gains Industry Recognition
Lead Management Solution and Thought Leadership Fuel Nine April Customer Wins and Blog Community Growth

GLPrint.com Launches the Worlds First Business Card and Phone Card in One
A business card with true value, this unique product serves as both a business card and a long distance calling card.

The Top Tip For Making A Home Based Internet Marketing Business Successful
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The Hidden Lies of Zeitgeist, the Movie, Exposed: Watch the Video
World's Last Chance, an online nondenominational Christian ministry dedicated to Bible prophecy, released a 3-part response video that exposes the errors behind the movie Zeitgeist.

John Baldoni Works with AthenaOnline for Online Video Coaching Series
Athena and Baldoni add 18 coaching SmartByte videos focusing on leadership and communication issues.

Spend More, Earn More With Chase Business Credit Cards
We all want to get the most out of life. Your business should be no different. If you are looking to consolidate your business expenses and reap those well-deserved rewards, Chase business credit cards just might be the thing for you.

Raising Capital for Your Business – How Long Does it Take?


Most companies vastly underestimate the time commitment necessary to successfully complete a financing. In actuality, a company seeking financing needs to budget between 500 to 1000 work-hours to the capital-raising process, spread out over a 6-9 month time period.

The key processes in the capital-raising process include 1) perfecting the business plan, offering memorandum, and other company due diligence materials, 2) developing a comprehensive, targeted prospective investor list, 3) contacting this list and responding to investor due diligence requests, and 4) negotiating the transaction.

Completing the business plan typically requires at least 200 hours of work. This time is dedicated to conducting the market research to validate the opportunity, developing a comprehensive financial model, determining the most effective way to lay out the business strategy, and actually writing and proofing the business plan.

The next step, developing a comprehensive, targeted prospective investor list is also very time consuming. There are thousands of potential investors, each of which has very different tastes regarding the types of ventures that interest them. Some invest by market sector (e.g., healthcare vs. telecommunications), stage (seed stage vs. later stage), geography, or a combination of these. Many hours must be dedicated to determine which investors are the right fit for your venture. This process involves creating a master investor list, visiting each investor's website to view investment criteria and past investments, and determining who is the right contact at the firm.

To see how easily the time adds up, consider that only about 25% of prospective investors who show an initial interest in a transaction actually progress to detailed company due diligence. Only about 10% of this 25% actually progress to a bonafide offer of funds, of which only 25% of these actually result in an investment transaction. So completing a financing transaction requires, on average, contacting approximately 160 pre-qualified prospective investors.

The due diligence process, where investors scrutinize the investment, can also be very time consuming for the company. Investors often request many documents, some of which can be easily retrieved from files (e.g., prior tax returns), while others may take more time to prepare (e.g., additional market analysis, customer lists with past purchases, contact information, etc.). Finally, negotiating a transaction can take a significant amount of time depending upon the complexity of the transaction and number of parties involved.

Too many companies fail to raise capital since they are unaware of the significant time requirements to do so. Those firms who understand these requirements and budget accordingly are the ones most likely to persevere and end up with the capital they need.

As President of Growthink Business Plans, Dave Lavinsky has helped the company become one of the premier business plan development firms. Since its inception, Growthink has developed over 200 business plans. Growthink clients have collectively raised over $750 million in financing, launched numerous new product and service lines and gained competitive advantage and market share.

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