ADUTAINMENT: Advertising as Entertainment
JellyBasket.com - JELLY by the CASE or as a GIFT BASKET.

Viral Marketing - The Future Of Advertising?
To understand viral marketing you need to be familiar with social memetics ? the idea of viral marketing is to create a product or advert that encourages the end user and potential customer to also become your promoter.

Viral Videos: Lethally Effective Advertising Carriers
Are you one of those millions out there hooked on the viral video craze? This article describes the opportunities that viral videos offer to internet marketers.

MJM Internet Adds Internet Video Production to Enhance Dealership Websites With Tactical, Online Video Marketing
Automobile dealership website production firm, MJM Internet, has added Internet video products to enhance their clients' online marketing. Produced quickly, and at low cost MJMI internet video's feature online actors, and dealership personnel. They help bring car dealerships' online marketing to life using the site, sound and motion of video seemlessly added to their websites. Flexible and effective, integrated video should prove to give dealerships a competative advantage.

Dealerskins' Digital Video Viral Marketing Project for Auto Dealers Takes Internet by Storm
Dealerskins, (www.dealerskins.com) a division of Dominion Enterprises and a leading provider of automotive dealer web solutions, has launched a video and viral marketing project to promote its highly successful nationwide user groups. The video can be viewed at; http://www.youtube.com/watch?v=Yn09XoUySFg It tells the initially sad tale of a dealership Internet sales team, and ends with a strong redemptive finale at a Dealerskins User Group. There is a tongue-in-cheek reference to Glengarry Glenn Ross with a cameo from company founder; well know ...

Video Email And Its Impact On Internet Marketing
Email is a revolutionary means of communication facilitated by the advances in information technology. With the acceleration of e-commerce as a consequence of these same technological innovations, email is now a significant means of marketing products and services through the internet. Through email, myriad companies and businesses have a convenient means of reaching potential consumers. Through email, marketing copies get delivered directly to a person?s inbox; companies no longer had to wait for consumers to come across their ads in the internet.

Internet Advertising: Viral Ads
Viral ads are called so because they are sent through emails, from account to account, spreading like viruses. The negative connotation of the name is merely due to its dispensational nature and not necessarily to any potential ill-effect brought on by its presence or any possible disruptive intent of the Viral Ad?s designer.

Internet Marketing And Viral Marketing
Viral marketing is a unique tool designed to create so much buzz about the article itself that even the largest sites will want to publish it.

Internet Marketing - How to Make your Online Advertising Business Produce Money on Internet Marketing
The success or failure of your Internet marketing business depends largely on the Internet users. If they are interested on the products and services that you are offering for sale, definitely you can expect hundreds to thousands of dollars in revenues from your online business. On the other hand, if they are just too lazy to hear what you want to say and what you are offering, better shut down your personal computer unit and find some other ways of earning money.

How to Incorporate Viral Marketing Techniques to Your Internet Marketing Arsenal
Viral marketing is not the last disease found, nor a virus to your desktop

Viral Marketing: Internet Marketing Strategies
First of all, I realize that anything with "viral" in the name doesn't conjure up images of something you want close by, but there is a new type of Internet marketing known as "viral marketing" is worth investigating. Despite its unflattering appellation, it is an effective Internet collaboration marketing tool, and one that is important to understand if you want to expand your business.

SIPA's 32nd Annual Conference Showcases Latest Internet Advertising Trends And Email Marketing Through Client Newsletters
The Specialized Information Publishers Association Will Feature Leadership Keynote Speakers (http://www.newsletters.org/Events/Annual/2008/index.htm), Jay Berkowitz, Josh Macht, Bob Bly, Chris Schroeder And Fredrick Marckini On June 1, 2008 In Washington, DC

Consorte Media Announces New Email Marketing and Video Advertising Solutions
New product offerings from leading Hispanic digital marketing company give publishers additional ways to monetize traffic and help advertisers connect with Hispanics online

Mortgage Marketing - Viral-Email, Referral Marketing Strategy
This is a devastatingly powerful way to extend your marketing reach. For this to work right you need a website that promotes your business.

Free Web Advertising: Chat Room Marketing Secrets Of Internet Marketing Gurus Exposed
Have you ever been to a chat room?Have you ever posted a message?If yes, now you may learn some free web advertising secrets on how to market your products and services in chat rooms.Chat Room Marketing is the use of online chat rooms to promote your product or service.

Viral Marketing:10 High-Impact, Viral Marketing Strategies,To Explode Your Sales
Hello, do you have any website that is not bringing in a lot of sales?Would you like to know a few smart and sharp viral marketing secrets to turn it around and explode your sales?If yes, may I offer you 10 high impact viral marketing strategies to increase your sales!Viral Marketing is allowing people to giveaway and use your free product or service in order to multiply your marketing quickly over the internet. The idea behind viral marketing is that you include your ad with the freebie people giveaway or use.

Marketing for Real Estate Investors- Gold Mine Ads Explained

When it comes to marketing for real estate investors, the challenge is that oftentimes unless you are full-time in the business or have a huge infrastructure, the business of buying and selling and renting of property is transaction-oriented. Thus, when it comes to marketing for real estate investors the tendency is to only market your services when you have a specific property to sell or rent. This is a huge mistake! The smart use of gold mine ads can fix that mistake. The #1 marketing strategy for real estate investing that will propel your results is CONSISTENCY.

Now, when I talk about gold mine ads and such techniques, I'm not talking about marketing for real estate investors that is for "branding" or "top-of-mind-awareness" or any of that baloney you will hear from people trying to SELL you advertising space. You'll typically hear newspapers and print media (magazines are especially notorious for this) using the consistency angle to justify why you should always run ads in their publications so that the regular readers thereof will get to know you and see that you are professional and not going anywhere.

No, I mean CONSISTENTLY doing the marketing activities that get you RESPONSE. And here's the kicker...you don't STOP doing what you're doing-- even if you're no longer offering that property/offer/solution/deal you should...KEEP running those winning ads.

This is called using real estate gold mine ads. Using "gold mine ads" (or "ghost ads" depending on what seminars you've gone to), is a very useful technique in marketing for real estate investors.

(Disclaimer: Many licensed real estate professionals such as real estate agents are prohibited from doing things like this by statute or professional standards regulation, as they must be representing a specific property and disclose their licensure both. If this is the case for you, perhaps you can do as others I know and have your spouse run the gold mine ads- consult your professional legal counsel to ensure you comply with appropriate guidelines you operate under)

When you continue running those winning real estate gold mine ads, make two additions though.

1. Add a blind/"ghost" ad to every specific ad (especially with non-space limited stuff like Craigslist).

2. And DATABASE your responses.

Why?

Because you're going to have a list of people to offer your solution/offer/deal/property to first as SOON AS YOU GET IT/CREATE IT/BUY IT later.

When it comes to marketing for real estate investors, this is what I mean when I say "have your exit strategy going in".

Let's say you want to lease option or rent-to-own that house, ok?

It wouldn't hurt to have three dozen names, emails, phone numbers and "I'm looking for"s you harvested running Lease Option ads the LAST recent time you had a live LO deal...would it?

That is a simple strategy for lease option buyer marketing.

It's just that simple. Be smart enough to realize that EVERY call/contact/inquiry you get should be kept for use. And making that known in your ads is a winning move. It will develop a list of people looking for a specific thing you can then provide as you find/develop/acquire it- and already know that the demand is there for what you supply.

Here is a smart example of marketing for real estate investors that can provide and target that demand for the hypothetical lease option investor we just talked about...

EXAMPLE gold mine ad, tack a GENERAL ad like this:

"Buy Like Rent. No Bank Qualifying. 3/2's and 4/2's nice neighborhood $1400 a month, Flexible Down Payment- If you Want to be a Homeowner We want to Talk to You"

?onto a specific ad for a specific property or service you're already offering/doing) and you have successfully created a real estate gold mine ad.

When people call, ask them questions! Believe me, the information you acquire at this stage is the most important part of generating that inquiry and the reason you paid to run those ads in the first place.

Ask them where are they looking to live? When do they want to move or buy?

How much can they afford monthly? How much can they put down on their new home? What AREAS are their preferred places to live?

When it comes to how much they can afford, always ask: "Is that the best you can do?"

Log that info. Database it.

That's just for Lease Option buyer marketing and finding lease option buyers..

Can you now think of a dozen other uses for this technique to FIND more of the people for whom YOU are set up already specifically to SOLVE A PROBLEM for?

Exactly! The use of real estate gold mine ads is by no means limited to only finding potential lease-option tenant-buyers.

When it comes to marketing for real estate investors, it's the same as marketing for any service you can provide to people who can use it and are willing to pay for it.

Don't set your marketing up to sell a drill. Set it up to FIND PEOPLE WHO WANT AND NEED A HOLE IN THEIR WALL.

That is where using real estate gold mine ads come in extremely handy.

Danny Welsh is an editor of the real estate investing newsletter The Good Steward, with Investing Do's, Don'ts and Deals. Subscribe to the Good Steward Newsletter at http://www.hisrealestatenetwork.com today.