ADUTAINMENT: Advertising as Entertainment
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How to Incorporate Viral Marketing Techniques to Your Internet Marketing Arsenal
Viral marketing is not the last disease found, nor a virus to your desktop

Viral Video Evolved - Startup LonelyBloggers.com Launches With Viral Marketing Case Study
LonelyBloggers.com is proud to announce a 7 episode, 40 minute viral video series called LBTV that can be watched in it's entirety on YouTube right now. Despite recent reports that a viral video now cost up to $250,000 to produce, LonelyBloggers was able to produce our viral video series with only a $5000 budget. Internet marketers need to understand the growing importance of adding video to your marketing mix as people flock to video sharing sites like YouTube. This means potentially free website traffic as a result, all the time presenting your brand in an exciting manner. Viral Marketing has to be considered as a key part of your future marketi...

Viral Videos: Lethally Effective Advertising Carriers
Are you one of those millions out there hooked on the viral video craze? This article describes the opportunities that viral videos offer to internet marketers.

MJM Internet Adds Internet Video Production to Enhance Dealership Websites With Tactical, Online Video Marketing
Automobile dealership website production firm, MJM Internet, has added Internet video products to enhance their clients' online marketing. Produced quickly, and at low cost MJMI internet video's feature online actors, and dealership personnel. They help bring car dealerships' online marketing to life using the site, sound and motion of video seemlessly added to their websites. Flexible and effective, integrated video should prove to give dealerships a competative advantage.

Video Email And Its Impact On Internet Marketing
Email is a revolutionary means of communication facilitated by the advances in information technology. With the acceleration of e-commerce as a consequence of these same technological innovations, email is now a significant means of marketing products and services through the internet. Through email, myriad companies and businesses have a convenient means of reaching potential consumers. Through email, marketing copies get delivered directly to a person?s inbox; companies no longer had to wait for consumers to come across their ads in the internet.

Internet Marketing - How to Make your Online Advertising Business Produce Money on Internet Marketing
The success or failure of your Internet marketing business depends largely on the Internet users. If they are interested on the products and services that you are offering for sale, definitely you can expect hundreds to thousands of dollars in revenues from your online business. On the other hand, if they are just too lazy to hear what you want to say and what you are offering, better shut down your personal computer unit and find some other ways of earning money.

Internet Advertising: Viral Ads
Viral ads are called so because they are sent through emails, from account to account, spreading like viruses. The negative connotation of the name is merely due to its dispensational nature and not necessarily to any potential ill-effect brought on by its presence or any possible disruptive intent of the Viral Ad?s designer.

Internet Marketing And Viral Marketing
Viral marketing is a unique tool designed to create so much buzz about the article itself that even the largest sites will want to publish it.

Dealerskins' Digital Video Viral Marketing Project for Auto Dealers Takes Internet by Storm
Dealerskins, (www.dealerskins.com) a division of Dominion Enterprises and a leading provider of automotive dealer web solutions, has launched a video and viral marketing project to promote its highly successful nationwide user groups. The video can be viewed at; http://www.youtube.com/watch?v=Yn09XoUySFg It tells the initially sad tale of a dealership Internet sales team, and ends with a strong redemptive finale at a Dealerskins User Group. There is a tongue-in-cheek reference to Glengarry Glenn Ross with a cameo from company founder; well know ...

Free Web Advertising: Chat Room Marketing Secrets Of Internet Marketing Gurus Exposed
Have you ever been to a chat room?Have you ever posted a message?If yes, now you may learn some free web advertising secrets on how to market your products and services in chat rooms.Chat Room Marketing is the use of online chat rooms to promote your product or service.

Mortgage Marketing - Viral-Email, Referral Marketing Strategy
This is a devastatingly powerful way to extend your marketing reach. For this to work right you need a website that promotes your business.

SIPA's 32nd Annual Conference Showcases Latest Internet Advertising Trends And Email Marketing Through Client Newsletters
The Specialized Information Publishers Association Will Feature Leadership Keynote Speakers (http://www.newsletters.org/Events/Annual/2008/index.htm), Jay Berkowitz, Josh Macht, Bob Bly, Chris Schroeder And Fredrick Marckini On June 1, 2008 In Washington, DC

Viral Marketing:10 High-Impact, Viral Marketing Strategies,To Explode Your Sales
Hello, do you have any website that is not bringing in a lot of sales?Would you like to know a few smart and sharp viral marketing secrets to turn it around and explode your sales?If yes, may I offer you 10 high impact viral marketing strategies to increase your sales!Viral Marketing is allowing people to giveaway and use your free product or service in order to multiply your marketing quickly over the internet. The idea behind viral marketing is that you include your ad with the freebie people giveaway or use.

Best Email Advertising of 2008 to Be Named by Web Marketing Association
The Best email advertising in 86 industries will be judged as part of the 2008 Internet Advertising Competition awards. Companies or agencies wishing to nominate their work for consideration may do so at IACAward.org (http://www.iacaward.org?gad=CNvQkJkDEgjMICey2iA0NRi6nML_AyCb88Qv) before the deadline of January 31, 2008.

Using Viral Advergames For Worldwide Advertising and Marketing
Branded online games are being used more and more as an advertising medium by everyone from small businesses to big worldwide brands, but can branded games really help as part of your marketing efforts Branded online games (or Advergames as they are commonly known) can be one of the most effective viral marketing agents, if used correctly

SurePayroll Insights Survey: Less Small Business Owners Can Afford to Offer Healthcare, but Split on Solution

Glenview, IL (PRWEB) April 16, 2008 -- A recent survey conducted by online payroll service SurePayroll found that over half of small businesses (56%) do not offer a company healthcare plan to employees, with most stating that doing so would be too costly. The survey also indicates that when it comes to ideas for a solution and the government's role in healthcare, there is no clear agreement, but the candidates' stances on the issue will have a huge impact on the small business owner vote.

The amount of small business owners opting to offer healthcare plans has decreased dramatically in the past two years. Compared to results from a similar survey conducted by SurePayroll in 2006, 32 percent less small businesses indicate they are now offering health insurance.

For many small business owners, it is not a lack of desire to offer healthcare benefits that keeps them from doing so. In fact, 28 percent of owners who do not currently offer benefits said they felt it was the responsibility of small business owners to provide a healthcare plan for employees.

So what accounts for the noticeable decrease? According to SurePayroll President Michael Alter, the troubled state of the economy plays the largest part.

"It was tough before and now it's getting even tougher for small business owners to offer health insurance. The cost of doing business is going up - health insurance premiums are going up. And while many small businesses have actually seen slight growth in this so-called recession, talk of economic doom hangs over their heads," says Alter. "In order to be confident their businesses will survive, many owners feel they have no choice but to cut costs wherever possible, including on healthcare coverage."

-- Small Business Owners Split on Role of Government in Healthcare, but Candidates' Stances will Have Huge Impact on Small Business Owner Vote --

There's no doubt that healthcare is a big issue in the upcoming presidential election. Eight in 10 owners deemed healthcare "very important" or "important" in considering who they will vote for.

But as far as who has the best answer to solve this dilemma, there is no clear cut winner. When asked which candidate has, or will have, the best plan for funding healthcare, 42 percent of small business owner respondents say Senator McCain is the best candidate to solve the healthcare dilemma, while Senator Obama was the clear leader in the democratic camp, with 38 percent of respondents indicating he is the best candidate.

Small business owners' write-in responses reflected the split numbers. Almost 4 out of 10 (38%) small business owners believe that small business owners should be responsible for providing health insurance to employees, and just over 6 out of 10 (62%) don't.

While some of their comments were aligned with the interest in universalized healthcare, or at least suggest an increased government role, others said political leaders should play no part in healthcare.

"I would prefer a government funded plan, supported through personal tax increases," stated one small business owner respondent. "Until that happens, I think business owners should cover healthcare insurance costs for their employees and families."

According to another business owner, "Healthcare is the responsibility of the individual, not business or the government. Small businesses already shoulder the burden of tax and child support collection and payment, in both time and money. Adding healthcare to that is crippling for a small business."

-- Small Business Owners Suggest a Link Between Hiring Ability and Healthcare --

Two out of 10 small business owner respondents indicated that they could recall at least one experience in which a prospective employee turned down an offer for employment at their company because of a lack of healthcare benefits.

According to Alter, the findings speak to the growing importance of small business owners to offer healthcare benefits, even in trying economic times.

"Small business owners are in a catch twenty-two. Even though it is increasingly difficult to offer healthcare benefits, a company that offers little or no healthcare benefits is likely to put up an instant red flag for potential talent," says Alter. "Footing all healthcare costs on their own is simply not an option for many people, and businesses could find it harder to interest talented individuals without offering benefits."

As one respondent put it: "I can't afford it, but can't afford not to have it."

About SurePayroll:

Voted Editor's Choice for best payroll service by PC Magazine, SurePayroll is America's largest full-service online payroll service (http://www.surepayroll.com/product/payroll/compare-services.asp). In addition to its payroll and ClickFREE? tax file and pay service - which allows a user to complete the entire payroll process in minutes - SurePayroll provides HR and compliance (http://www.surepayroll.com/product/compliance/) resources, workers' compensation products and 401(k) retirement solutions (http://www.surepayroll.com/product/401k/) designed specifically for small businesses.

SurePayroll also offers a private-label and co-branded payroll service (https://www.surepayroll.com/surechoice/accountant_access.asp) to accounting and banking partners to offer payroll processing to their small business clients.

SurePayroll is passionate about small businesses and their payroll. The company is dedicated to providing an extremely friendly and simple payroll experience - at a price small business owners can afford. For more information, visit www.surepayroll.com.

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