ADUTAINMENT: Advertising as Entertainment
JellyBasket.com - JELLY by the CASE or as a GIFT BASKET.

InsureMeOnline.com Launches Online Business
InsureMeOnline.com has launched a consumer-advocacy Web site that gives customers free, fast, accurate quotes on auto insurance, while ensuring privacy from calls and emails by insurance agents

Google Pagerank – Microsoft Business Solutions Great Plains Certified Master Point of View
Google is the most popular internet search engine and even if we have to admit the popularity of such tools as yahoo, msn and altavista – google is the leader nowadays. If you would like to trick google – the answer is – it is virtually impossible, however it is possible to get high rank on yahoo or altavista.

Veteran Owned 8(a) Business Wins Homeland Security Contract
V-Tech Solutions, Inc. (V-Tech) has won an award for close to $3.5 million from the United States Department of Homeland Security (DHS), U.S. Immigration and Customs Enforcement (ICE), to support the ICE Law Enforcement Support Center (LESC).

Business Card Design - How to Stand out and Get Noticed
One of the most powerful, yet over looked weapons in your marketing arsenal is your business card. If designed properly this little 3 x 2.

Seeing A Blog As A Dual Marketing Tool
Blogging is only successful if you can see it as a dual marketing tool. The third part of the blogging business triad is a dual product. There is the product you are selling on your website (or from others) and then there is your opinion. You can?t sell a product through blogging unless you can convince the reader to ?buy? your opinions. Whatever you decide to sell make sure you can back it up with your reputation because when it comes to blogging what you are blogging can be gold.

Startup Costs ? How Much Does It Take To Start Your Own Internet Business
Starting an internet company is a great way to start a business without the expenses involved with opening a brick and mortar store. Opening an internet business will likely be much less expensive, but there are still some costs involved.

Building Your Network Marketing Business
Network marketing is experiencing tremendous growth in the business arena today. Many more companies are benefiting from the networking systems used to get product to the consumer.

Learn Why Starting Your Business in a Home Office is More Efficient
When you?re starting a business, and you don?t have substantial levels of capital, then the chances are that you?ve considered whether you should start the business from home or get yourself an office In this article we take a look at the advantages of waiting as long as possible before taking on any mortgage or rental obligation

Tips On How To Outline Your Grant Business Plan
In order to apply for a grant you will need to write up a grant proposal. If the grant request is for your business, you will also need to include a business plan. This article will take a look at some of the points which should be included in your business plan.

Wootens Cash Flow Service, a Local Home Based Investment Service Business Offers A Unique Seemingly Overlooked Private Financing Trend For Liquidating
Wootens Cash Flow Service offers a seemingly overlooked financing trend for those private individual receiving monthly payments and finding a need for cash for whatever reason. These individuals can now sell their note for cash.

The Most Powerful Marketing Weapon Ever Invented
It was probably first discovered out there in the caves or wherever else the history of mankind begun. And yet this weapon has been used so sparingly over the centuries.

How To Make Money With A Home Based Business Online Without Spending a Dime!
If you are reading this you must either already be working online or thinking about it. So many people are working online today and making a great deal of money doing so.

Internet Business Vs Traditional Business
To become a successful businessman in today's world of the web both the old business world and the new business world should be given importance. Remember that the tricks and the different aspects of Internet business have evolved from the Traditional business world. Therefore it will be wise if you continue holding the traditional business rule and embrace the new Internet business rule.

Effectively Operating A Limo Rental Business In Broward County
Broward County is one of the fastest growing metropolitan areas in Florida, and is truly a diverse and multi-ethnic urban county, which is the second largest in the state.

Famous Doctor Secretly Listens in as Top 25 Internet Marketing Millionaires Try
A gentleman named Dr. Mark DeBrincat has at least 25 of the Web's richest millionaires shaking in their Berluti's (that's a $1,830 pair of men's shoes, by the way, in case you didn't already know!)

Internet Marketing Group Helps MobileDemand Earn Technology Company of the Year

Cedar Rapids, IA (PRWEB) April 21, 2008 -- When MobileDemand® contacted the Internet Marketing Group (http://www.myinternetmarketinggroup.com), they were a successful growing company looking for big results.

The rugged tablet pc (http://ruggedtabletpc.com) market isn't as saturated as other markets, but the players have big names and even deeper pockets (Panasonic, Dell, and General Dynamics just to name a few). One of the difficulties faced by MobileDemand was the lack of a well-rounded Internet marketing approach to match the goals of the organization.

Matt Miller, MobileDemand President, has a strong marketing background and recognized the need for a more well-rounded and more effective Internet marketing approach. With this in mind, he contracted with the Internet Marketing Group.

From the beginning, the Internet Marketing Group knew that in order to succeed the MobileDemand website needed to be "remodeled" and optimized to drive the desired behavior from interested visitors. Once the website was complete and search engine optimized (http://www.myinternetmarketinggroup.com/search-engine-optimization.php), the systematic implementation of a well-rounded Internet marketing approach would be needed.

With the new website complete, PPC (pay-per-click) advertising optimization was the next step. Using data driven analytics and metrics, the Internet Marketing Group deployed their Google Adwords Qualified Professionals to fine-tune MobileDemand's Google PPC advertising. This included altering keyword selections, creating new advertisements, authoring new campaigns, and creating new industry specific landing pages to establish MobileDemand's reputation as an industry expert. Again, costs were reduced and benefits improved. Based on these results, the advertising was duplicated across many other search engines (Yahoo, MSN, etc.).

Next, MobileDemand started developing relationships with review websites and the social media. MobileDemand submitted their products to highly regarded industry specific websites for independent reviews. Their products shined! MobileDemand was gaining free press across the web from the review websites (http://www.myinternetmarketinggroup.com/review-websites.php). Many of these sites submitted press releases at their own expense to tell the public of MobileDemand's superior products. These press releases created a viral effect that lead to the next steps.

At this point, it was clear from the analytic data that traffic from the review websites drove a more serious clientele. The cost per lead was significantly lower and the visitors were more apt to purchase. To maximize this opportunity, the Internet Marketing Group worked with MobileDemand to strategically place advertising on multiple industry specific websites.

Now that MobileDemand was gaining traction from the steps listed above, it was time to implement email and press release marketing. The Internet Marketing Group used its expertise and knowledge of the CAN-SPAM Act to implement an effective approach to start building an double opt-in email marketing (http://www.myinternetmarketinggroup.com/email-marketing.php) database of names. Shortly thereafter, MobileDemand sent their first email blast to subscribers.

Next, the Internet Marketing Group introduced MobileDemand to their Search Engine Optimized (SEO) press release process. In a very short period of time, MobileDemand was releasing their most recent news to the likes of Google News, Yahoo News, and even the Associated Press! These press releases were "re-released" by multiple websites, blogs, and other news related websites. This exposure resulted in hundreds of websites linking to various pages of the MobileDemand website, drastically increasing website traffic.

Each step of the way, MobileDemand was receiving exceptional results. These results kept MobileDemand motivated to do more. Next, the Internet Marketing Group helped implement an increased focus on social media marketing (http://www.myinternetmarketinggroup.com/social-media-marketing.php). MobileDemand started blogging, posting videos on YouTube, participating in wiki's, uploading images on Facebook, and a host of other activities. Again, a drastic increase in traffic resulted along with lower costs per lead.

"The key to our success with MobileDemand was President Matt Miller's dedication and leadership. Without the strong support and involvement of top level management, the amount of success you can have is limited."

- Jeff McEachron, President, Internet Marketing Group

Once MobileDemand cycled through the process, they kept their eye on the ball and launched another new and even more effective website. They continue to do more of the same behaviors that have brought them success. As a result, MobileDemand was recently named the Technology Company of the year for the state of Iowa. During his acceptance speech, President Matt Miller said that in his opinion Internet marketing was the biggest opportunity for business growth in the state of Iowa.

"Working with the Internet Marketing Group has had a major impact on our successful growth over the last year. In addition to their Internet marketing expertise, they understand the role of Internet marketing in the "bigger picture" of growing a company. They treat our advertising dollars as if they were their own. I strongly recommend not trying to market your business online without the help of professionals like the Internet Marketing Group Team."

- Matt Miller, President, MobileDemand

MobileDemand is now an industry leader in the Rugged Tablet PC (http://www.ruggedtabletpc.com) industry, and operates in multiple vertical markets with increased sales, and higher margins. They've gained recognition as an industry expert and maintain a diverse and well known customer base that includes the likes of Northrop Grumman, The Gap, the US Military, Anheuser-Busch, Disney, FEMA, NASA, and many more.

About Internet Marketing Group

The Internet Marketing Group is a Cedar Rapids Iowa based Internet marketing firm that specializes in web design, search engine optimization, pay per click advertising, social media marketing, email marketing, and more.

###

Powered by WhyPark.com | Site Map | Home