ADUTAINMENT: Advertising as Entertainment
JellyBasket.com - JELLY by the CASE or as a GIFT BASKET.

Franchise.com Founder Announces Sale of U.S. Franchise Advertising Business
Nancy Ghanem launches NG Franchise Services, a network of websites to help franchisors and franchisees grow and manage their businesses.

Promote your business with the right logo!
A logo is a design or image that represents a company, brand or product. Its aim is to help people identify the company with a positive customer experience. It is the basis of all future branding, advertising and communication strategies. Therefore considerable attention should be paid by the brand owners to develop and create an image that besides being unique will stand the test of time ? Remember a logo will outlive people, products and services and exist as long as a company continues to operate.

Denver Internet Marketing Strategy Firm Ebiz Machine Releases Second Article 'Tracking Website Performance' In Seo Miniseries 'Rich Website, Poor W
In part one of the SEO miniseries "Rich Website, Poor Website," we asked "in today's Internet battlefield, which site is destined to prevail?" We predicted that the web page optimization applied to the "rich" website WITHseo.com would cause it to outperform the "poor" website WITHOUTseo.com that was simply launched and ignored. But, what the heck does "outperform" mean? In this topic "Tracking Website Performance", we will discuss the use of "performance metrics" or "key performance indicators" to track the effectiveness of a website strategy.

How To Develop A Home Business On The Right Foot
How To Start A Home Based Business On The Right Foot

Affordable Outsourcing for Small Business
The first step towards successful small business accounting is finding the right accountant. Small business accounting is all about being practical. That's why hiring a full charge accountant might not be such a good option, specially when it involves paying up front fees and charges which would create costly expenses your business might not be ready to cover.

@Website Publicity Search Marketing Partners with Blogging Expert to Provide Expanded Services for Clients
Search engine marketing firm @Website Publicity announced today its Internet public relations services now include corporate blog consulting and management services to drive even more qualified traffic to client websites. Christine Halvorson, the chief blogger for Stonyfield Farm and owner of the consulting firm Halvorson New Media, is partnering with @Website Publicity in this effort.

Interaction Associates to Present the Business Case for Corporate Social Responsibility
IA to Present on Profitable CSR Strategy at the 2007 Conference of the South Bay Organizational Development Network.

Database Mining Lab Introduces Supply Chain Business Intelligence Solutions to Help Companies Create Supplier Performance Scorecards
Database Mining Lab has introduced a supply chain business intelligence solution to help companies analyze their supplier performance through scorecards, dashboards and consolidated data reporting. This business analysis tool is geared to the director of the company's supply chain or logistics and their team to be able to easily analyze every aspect of the supply chain. The tool will specify and track goals against budget and enable management to use interactive dashboards to drive operational decisions in real time.

MapsAlive and SmartDraw Partner to Make Business Graphics Come Alive
Now anyone can create business graphics with SmartDraw and turn them into interactive online images with MapsAlive.

JIBJAB Election Video Hits Web
Time for Some Campaignin' features animated McCain, Obama, Bush, Hillary and more! Video World Premiered on "The Tonight Show with Jay Leno" on July 15, 2008

Positive Actions (http://www.positiveactions.com) Presents Events to Help Business Owners Boost their Revenue and Profits
Positive Actions (http://www.positiveactions.com) announces its list of well-attended and informative events on 6/7/07, 6/19/07, 7/19/07 and 10/18/07 in New Jersey for business owners who could benefit from networking and doing business with other dynamic, supportive and fun business owners and sponsors to help boost their revenue and profits.

Have You Discovered The Five Hidden Costs Of Network Marketing?
When someone is looking to recruit another person into their network marketing business, they offer some variation of one big promise: Financial independence, big income or whatever money can buy, e.g. the mansion on the hill, the fancy belts cars, etc. That's the promise.

The Art of Personal Branding Conference for Women in Business Announces 20% Discount in Response to Outsourcing and Downsizing
The Magnificent Women Organization announces discounts on registration for their fall conference tour, The Art of Personal Branding. The conference is a half-day seminar, sponsored in conjunction with Ameriprise Financial Services, which will empower women executives, professionals, and entrepreneurs to reposition themselves in today's job market.

L'Occitane en Provence Selects Range for Search Marketing Services
Leading natural beauty, skincare and fragrance provider joins Range client roster to more effectively acquire customers and brand online.

New Video Resume Technology Changes the Job Market
SearchVideoResumes.com links employers and candidates from around the world.

Best Family Web site of 2008 to be Named by Web Marketing Association in Annual WebAward Competition

West Simsbury, CT (PRWEB) April 23, 2008 -- The Web Marketing Association announces the call for entries for its 12th annual international WebAward Competition for Web site development at Web Award Web site (www.webaward08.org). The WebAwards is the standards-defining competition that sets benchmarks for 96 industries, including family web sites, based on the seven criteria of a successful Web site. The deadline for family web sites to enter to be judged is May 31, 2008.

"The family industry is very competitive when it comes to Web development and companies can benefit from the independent evaluation of their online efforts," said William Rice, President of the Web Marketing Association. "In terms of family websites, judges are looking for sites that have a clear understanding of their target audience. According to the judges in years past, family websites can do this by providing strong content to support their user's experience."

Web sites are judged on seven criteria including design, innovation, content, technology, interactivity, copy writing and ease of use. Each WebAward entry is judged against other entries in its industry category and then against an overall standard of excellence.

All entrants benefit from receiving valuable feedback in terms of their specific scores compared against the average scores for their industry. They also may receive specific comments from the WebAward's professional judging panel on their Web site development efforts.

Winners of a WebAward in the family category will also receive:

?    Image plaque or certificate of achievement

?    Increased visibility for their company

?    Marketing opportunity to promote the company website to the media

?    Links to your site from the highly ranked WebAward site to help SEO

?    Admiration of peers, friends and co-workers

Each year the Web Marketing Association names the Best Family Website based on the scores submitted by the competition judges. Recent winners of the Best Family Web site include:

2007 - Ogilvy for SixFlags.com

2006 - The Great Family Cookbook Project for FamilyCookbookProject.com (www.FamilyCookbookProject.com)

2005 - The Great Family Cookbook Project for the www.FamilyCookbookProject.com

2004 - Zipatoni for Bring Elsie Home

2003 - BabyCenter for the BabyCenter website

2002 - Ripple Effects Interactive for the Experience PA Web site

A complete list of past winners and the entry form for companies who wish to compete for 2008 honors can be found at the Best Family Web site page (http://family.webaward.org).

Using the quantifiable data collected from more than 15,000 Web site evaluations over the past decade, the WebAwards has defined and recognized industry-specific benchmarks for successful Web sites in each of the seven judging criteria and released an Internet Standards Assessment Report to detail the findings of the study. A copy of the 2009 Internet Standards Assessment Report, including details regarding the family industry, will be provided to all participants.

Judging for the 2008 WebAwards will take place in June through August and winners will be announced in September. Judges will consist of a select group of Internet professionals who have direct experience designing and managing Web sites,-including members of the media, interactive creative directors, site designers, content providers and webmasters - with an in-depth understanding of the current state-of-the-art in Web site development and technology. Past judges have included top executives from leading organizations such as A&E Television Networks, Agency.com, Blattner Brunner, Bridge Worldwide, The Cincinnati Enquirer, Comedy Central, Disney, Euro RSCG, Ion Global, J. Walter Thompson, John Deere Company, New York Post Interactive, Organic, Inc., Refinery, R/GA, Saatchi & Saatchi, SAP, Starwood Hotels, Sun Microsystems, Warner Bros. Online, Xerox and Zugara.

The 2008 WebAwards are sponsored by the following leading organizations: Burst Media, PRWeb, AllBusiness, Misukanis & Odden, Small Army, ExactTarget, ad:tech conferences, NewsUSA, MediaPost's OMMA conference, TopRank Online Marketing, Creative Chocolate Printing Company, PhizzPop, Internet World UK, Search Engine Strategies, Webmaster Radio, Rovion's InPerson, Snap Shots and Website Magazine.

About the WebAwards

Now in its 12th year, the annual international WebAwards competition sets the standard of excellence in 96 industry categories by evaluating Web sites and defining benchmarks based on the seven essential criteria of successful Web site development. The goal of the Web Marketing Association, sponsor of the WebAwards, is to provide a forum to recognize the people and organizations responsible for developing some of the most effective Web sites on the Internet today. Entrants benefit from a Web site assessment by a professional judging panel and the marketing opportunities presented to an award-winning Web site. For more information, visit www.webaward08.org

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