ADUTAINMENT: Advertising as Entertainment
JellyBasket.com - JELLY by the CASE or as a GIFT BASKET.

How to Incorporate Technology Into Your Business
Honestly I can say I am a geek when it comes to technology. I love the latest inventions of anything that is electronic. Whether it is the iPhone, Blackberry or some new laptop that innovates the industry, I love to try it out.

What Blogging Can Do For Your Business
There is certainly nothing new about the concept of blogging, and yet many business owners and Internet entrepreneurs don?t seem to grasp the power of this simple strategy. This is evidenced by the fact that many business websites do not include a blog.

6 Secrets To Effective Article Marketing
On the internet, there are hundreds of ways you can promote your website and business. While article marketing is just one of the many ways you can go about promoting, it is quickly becoming the most effective method. If done properly, writing articles can get you more traffic than you thought possible. Here are 6 secrets to effective article marketing.

5 Small Business Customer Service Tips
If you are a small business, there is a good chance that you are desperate for something that will distinguish you from your larger competitors. The truth is, there are many things that a smaller business can do that a larger business cannot. If you know what to do, you'll find that you'll have customer loyalty as well as a great talent for being recommended to your customer's friends and family. If you're looking for a few great tips to get your services on top, take a look below!

Digital Video Surveillance Systems: They Watch
Have you ever felt watched? No, don't dismiss that feeling as paranoia. Maybe you are being watched. In light of recent tragedies - terrorist attacks, illegal activities, and the onslaught of crime, petty or otherwise, people from both the public and private sector have been obsessively setting up digital video surveillance systems everywhere possible. These days, it's almost impossible to enter a building or even stand on the sidewalk of a busy street without being under surveillance.

Business Owners Brace for Looming Recession - Expert Recommends Improving Intercultural Communication Skills to Boost Bottom Line
Forty five percent of Economists with the National Association for Business Economics now expect a recession in 2008. As businesses scramble to look for ways of protecting profit margin, many will resort to hiring freezes and layoffs. Multicultural communications expert, Lauren Supraner, suggests improvement of intercultural communication skills in the workplace as a practical alternative that will have a lasting effect on the bottom line.

Washington DC and Business Class Transportation
Having a business requires a lot of work in order to turn the venture in to a successful one. Today's business world is very competitive, regardless of the niche or place in the world you choose to operate it from, however the most basic rules in order to make it grow are always the same, make friends, expand your contacts, create a network and project a strong successful image.

How to Shoot Video of Your Kids Sports Team So That Anyone Else Will Watch It!
Break out that video camera, there is a game this weekend! 1. You bought a video camera 2.

Montydirect In Business
MontyDirect is a US based online e-commerce electronic solutions company focusing on offering an array of quality products at competitive prices to accessorize your life. The products and services provided by MontyDirect caters to the electronic 'novice' all the way to the electronic 'expert'. MontyDirect is a one stop shopping for all your electronic needs.In today?s market, we recognize that consumers are seeking out a quality product for a fair price delivered quickly. At MontyDirect, we promise to do just that! Our Promise We have partnered with the largest electronic distributor in the world so we can offer up to 200,000 quality electronic brands, makes and models.Our online store is open 24/7 so matter the time of day or night you can...

Best Transportation Website Trends Detailed in New Report from the Web Marketing Association
Updated Web Marketing Association' Internet Standards Assessment Report Includes Historical Data Derived from a Decade of Hosting Internet Award Competition, WebAwards, and Provides Best Practices for Transportation Web Design

Internet Marketing And Historic Hollywood Hints
Online marketing could really benefit from a night at the movies For the sake of illustration let?s start at the end of this process and work backto the beginning

Ebay- An Insider View For Starting A Profitable Business
Sure, anybody can sell their five years old camera and receive sometimes twenty or thirty percent as their return of initial purchase expense- but are those results the ones you are looking to achieve while starting an eBay business from scratch? I know the answer for such question, but lets begin to analyze that edifying point immediately.

Marketing Consultant Publishes Responsible Marketing Manifesto
Responsible Marketing Consulting Services, a Plattsburgh, NY-based small business marketing consultant and services provider, has published its "Responsible Marketing Manifesto" on www.ResMarkConsulting.com.

Special Event Video - The Perfect Interview or a Deer in Headlights
You may be a wiz with a camera, a complete genius with a non-linear editing suite, have the heart and soul of a poet but if your subject has beads of sweat on their forehead, is making soft 'err err' noises and cannot remember their own name, you have not done your job in preparing for the perfect interview.

Time Management: How To Manage Your Time So Your Home Business Will Flourish
If you operate any kind of home business, you must have become familiar about the difficulty in managing your time effectively.Here are some time management insights to help you succeed in your home business.

Small Business: To Blog or Not To Blog

A weblog, or "blog" started out as a personal journal on the Web. They have evolved far beyond that initial concept. Now, weblogs cover as many different topics as there are people writing them. Some blogs are highly influential and have readership which exceeds most traditional newspapers, while others are mainly intended as personal journals to be shared with only family and friends. So, should you consider blogging?

The power of weblogs is that they allow millions of people to easily publish their ideas, and millions more to comment on them. Increasingly people write, read and comment on blogs. Many people mistakenly believe that blogs are only personal diaries. More and more, blogs are being used by businesses to attract customers. Since blogs now come in all flavors, let's look at the basics of blogging.

A blogger is someone who writes a blog. The "Blogosphere" is a word used to describe the online community of bloggers and their writings. A blog differs from a website only because it is a website that is updated frequently, most often displaying its material in journal-like entries. An entry, a post, or a posting, are the terms often used to refer to a specific article or commentary written by the blogger on his or her blog. Many weblogs allow readers to write a reaction to what was written in the blog entry. These comments can often be found directly following the blog entry.

For millions of people, blogging is a hobby. For some, like journalists, writers, business leaders and political leaders, writing blogs enhances their professional careers. A blog gives the voice a broader audience and allows more direct and interactive contact with the readers. Some bloggers have readership numbers approaching that of big media and are able to earn income from their blogs. But potential profit should not be the primary motivation for blogging.

Why should a blog be part of your business' marketing strategy? The blogging movement is picking up speed, particularly for businesses. Blogging is one arena where the size of your company won't matter. A blog is NOT the place to promote your product or company. It is a place to promote your ideas, provide tips, and express yourself in the hopes of building an audience. That audience may , in turn, become customers.

There are two key concepts to keep in mind when deciding whether you will launch a blog or not; providing quality content and blogging regularly. These are critical to creating an audience for your blog.

A successful blog is written with a distinct audience in mind. In this way, you can provide content that is unique to your audience's issues, needs, or desires. If you create content they like and wish to return to read, you will produce quality content. Successful bloggers have a focused topic and a unique personality.

Both your topic and unique style will cause your audience to return to your blog. When they return, it is critical to stay true to your audience and tone of your blog. If people are reading your blog, it's because they like your topic and tone. Try not to stray from your typical topics and style too much. This will give your readers a reason to link back to your blog on an ongoing basis. But your content and tone are just one element to consider. Also critical to your ongoing blogging success is how frequently you update your blog.

If you don't update your blog often enough, blog readers will move on to other blogs. There are too many blogs out there competing for your reader's attention. Blog readers will go where the content is.

Successful blogging takes a commitment of your time. When you begin blogging and wish to capture an audience, you should be prepared to blog every day. In this way, you can develop an audience who counts on you to help them begin or end their day. This means you should also try to post at the same time each day. Your readers will get accustomed to your schedule and check your blog at the appropriate time. The time of day is not as crucial as the consistency in your posting.

So, is a blog right for you? You tell me. Do you have a distinct topic in mind? Do you have a strong opinion or passion for the topic? Do you know what audience you are writing for? Do you have the time to commit to regular postings on your blog? If so, see you in the blogosphere!

Michele Schermerhorn calls herself a "Corporate Freedom Fighter" dedicated to freeing cubicle prisoners to experience their own successful online business. She has over 30 years experience in the business world and over 12 years running her own successful online businesses. She is President of Online Business Institute Inc. (http://www.obinstitute.com), authors a sassy marketing blog (http://www.imarketblog.com), and regularly conducts free online seminars. Online Business Institute Inc. exists to "Create Successful Online Business Owners One Person At A Time".