ADUTAINMENT: Advertising as Entertainment
JellyBasket.com - JELLY by the CASE or as a GIFT BASKET.
Republicans and Sex

Best Email Advertising of 2008 to Be Named by Web Marketing Association
The Best email advertising in 86 industries will be judged as part of the 2008 Internet Advertising Competition awards. Companies or agencies wishing to nominate their work for consideration may do so at IACAward.org (http://www.iacaward.org?gad=CNvQkJkDEgjMICey2iA0NRi6nML_AyCb88Qv) before the deadline of January 31, 2008.

Viral Video Evolved - Startup LonelyBloggers.com Launches With Viral Marketing Case Study
LonelyBloggers.com is proud to announce a 7 episode, 40 minute viral video series called LBTV that can be watched in it's entirety on YouTube right now. Despite recent reports that a viral video now cost up to $250,000 to produce, LonelyBloggers was able to produce our viral video series with only a $5000 budget. Internet marketers need to understand the growing importance of adding video to your marketing mix as people flock to video sharing sites like YouTube. This means potentially free website traffic as a result, all the time presenting your brand in an exciting manner. Viral Marketing has to be considered as a key part of your future marketi...

Social Advertising Changing Internet Marketing: Moving From Forced Advertising To Opt-In Ads
SplashCast CEO Helps Define The Emerging New Marketing Field At L.I.S.A Conference - First Forum Dedicated To Social Advertising

How to Incorporate Viral Marketing Techniques to Your Internet Marketing Arsenal
Viral marketing is not the last disease found, nor a virus to your desktop

Internet Advertising: Viral Ads
Viral ads are called so because they are sent through emails, from account to account, spreading like viruses. The negative connotation of the name is merely due to its dispensational nature and not necessarily to any potential ill-effect brought on by its presence or any possible disruptive intent of the Viral Ad?s designer.

Mortgage Marketing - Viral-Email, Referral Marketing Strategy
This is a devastatingly powerful way to extend your marketing reach. For this to work right you need a website that promotes your business.

Internet Marketing - How to Make your Online Advertising Business Produce Money on Internet Marketing
The success or failure of your Internet marketing business depends largely on the Internet users. If they are interested on the products and services that you are offering for sale, definitely you can expect hundreds to thousands of dollars in revenues from your online business. On the other hand, if they are just too lazy to hear what you want to say and what you are offering, better shut down your personal computer unit and find some other ways of earning money.

Viral Marketing: Internet Marketing Strategies
First of all, I realize that anything with "viral" in the name doesn't conjure up images of something you want close by, but there is a new type of Internet marketing known as "viral marketing" is worth investigating. Despite its unflattering appellation, it is an effective Internet collaboration marketing tool, and one that is important to understand if you want to expand your business.

SIPA's 32nd Annual Conference Showcases Latest Internet Advertising Trends And Email Marketing Through Client Newsletters
The Specialized Information Publishers Association Will Feature Leadership Keynote Speakers (http://www.newsletters.org/Events/Annual/2008/index.htm), Jay Berkowitz, Josh Macht, Bob Bly, Chris Schroeder And Fredrick Marckini On June 1, 2008 In Washington, DC

Viral Videos: Lethally Effective Advertising Carriers
Are you one of those millions out there hooked on the viral video craze? This article describes the opportunities that viral videos offer to internet marketers.

Viral Marketing - The Future Of Advertising?
To understand viral marketing you need to be familiar with social memetics ? the idea of viral marketing is to create a product or advert that encourages the end user and potential customer to also become your promoter.

Consorte Media Announces New Email Marketing and Video Advertising Solutions
New product offerings from leading Hispanic digital marketing company give publishers additional ways to monetize traffic and help advertisers connect with Hispanics online

Video Email And Its Impact On Internet Marketing
Email is a revolutionary means of communication facilitated by the advances in information technology. With the acceleration of e-commerce as a consequence of these same technological innovations, email is now a significant means of marketing products and services through the internet. Through email, myriad companies and businesses have a convenient means of reaching potential consumers. Through email, marketing copies get delivered directly to a person?s inbox; companies no longer had to wait for consumers to come across their ads in the internet.

Using Viral Advergames For Worldwide Advertising and Marketing
Branded online games are being used more and more as an advertising medium by everyone from small businesses to big worldwide brands, but can branded games really help as part of your marketing efforts Branded online games (or Advergames as they are commonly known) can be one of the most effective viral marketing agents, if used correctly

MJM Internet Adds Internet Video Production to Enhance Dealership Websites With Tactical, Online Video Marketing
Automobile dealership website production firm, MJM Internet, has added Internet video products to enhance their clients' online marketing. Produced quickly, and at low cost MJMI internet video's feature online actors, and dealership personnel. They help bring car dealerships' online marketing to life using the site, sound and motion of video seemlessly added to their websites. Flexible and effective, integrated video should prove to give dealerships a competative advantage.

SpiralFrog Launches North American Marketing Campaign : - SpiralFrogClub.com Targets Music Fans -

NEW YORK (Business Wire EON) May 20, 2008 -- By putting an interactive spin on the classic idea of product sampling, the SpiralFrogClub.com microsite allows users to sample and discover free, downloadable music from 12 different genres. Users can choose from virtual dancers that represent different playlists. These dancers can be personalized in a way that lets users choose hairstyles, accessories and even upload pictures of their own face to the dancer's body.

Targeting music fans in the U.S. and Canada, the microsite includes a viral aspect that lets users pass along playlists and virtual dancers to friends.

"SpiralFrogClub.com is a great way to get introduced to our benefits versus illegal peer-to-peer download sites ? free, safe and legal music delivered in a fun discovery environment," said Matthew Stern, vice president of marketing for SpiralFrog. "This campaign gives music fans the tools to become part of the SpiralFrog brand experience and connect with music in an inspiring way."

"We wanted to create a humorous and interactive site where users would be able to experience the brand," said Darren Paul, managing partner of Night Agency. "We felt the dance club theme provided a setting that the target demographic would be able to relate to and have fun with."

SpiralFrog has achieved several key milestones since its launch in September 2007. The rapidly growing service now reaches more than 3.8 million unique monthly visitors and more than 1.1 million registered users.

How SpiralFrog Works

SpiralFrog offers music enthusiasts unlimited downloading of free and legal songs and music videos. SpiralFrog enables anyone to access and download files from a library of more than 1.2 million songs and 4,000 music videos, with new content added weekly. To access the free content, users only need to fill out a simple and quick registration form. As part of the SpiralFrog experience, users see relevant, targeted advertising that does not interfere with their enjoyment of music.

Songs and videos downloaded on SpiralFrog will play on Windows PCs running XP and Vista. Members can download to their PCs and synchronize their music with portable music players or music-enabled phones that support Windows Media digital rights management.

About SpiralFrog?

Headquartered in New York, SpiralFrog? (www.spiralfrog.com) is a Web-based advertising-supported music experience that combines music discovery tools with free and legal downloads of audio and video content licensed directly from the catalogs of the world's leading music owners. SpiralFrog offers music-lovers a compelling alternative to illicit file-sharing and pirate sites, with a secure environment for them to satisfy their unyielding passion and thirst for music and entertainment information at no cost.

About Night Agency

Founded in 2004 and located in New York City, Night Agency is an independently owned creative digital agency specializing in interactive brand strategy and consumer engagement. Night Agency clients include: Avon, Christiania Vodka, Dial Corporation, Jones Apparel Group and STA Travel. To learn more visit www.nightagency.com.

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