ADUTAINMENT: Advertising as Entertainment
JellyBasket.com - JELLY by the CASE or as a GIFT BASKET.

Best Email Advertising of 2008 to Be Named by Web Marketing Association
The Best email advertising in 86 industries will be judged as part of the 2008 Internet Advertising Competition awards. Companies or agencies wishing to nominate their work for consideration may do so at IACAward.org (http://www.iacaward.org?gad=CNvQkJkDEgjMICey2iA0NRi6nML_AyCb88Qv) before the deadline of January 31, 2008.

Viral Video Evolved - Startup LonelyBloggers.com Launches With Viral Marketing Case Study
LonelyBloggers.com is proud to announce a 7 episode, 40 minute viral video series called LBTV that can be watched in it's entirety on YouTube right now. Despite recent reports that a viral video now cost up to $250,000 to produce, LonelyBloggers was able to produce our viral video series with only a $5000 budget. Internet marketers need to understand the growing importance of adding video to your marketing mix as people flock to video sharing sites like YouTube. This means potentially free website traffic as a result, all the time presenting your brand in an exciting manner. Viral Marketing has to be considered as a key part of your future marketi...

Mortgage Marketing - Viral-Email, Referral Marketing Strategy
This is a devastatingly powerful way to extend your marketing reach. For this to work right you need a website that promotes your business.

MJM Internet Adds Internet Video Production to Enhance Dealership Websites With Tactical, Online Video Marketing
Automobile dealership website production firm, MJM Internet, has added Internet video products to enhance their clients' online marketing. Produced quickly, and at low cost MJMI internet video's feature online actors, and dealership personnel. They help bring car dealerships' online marketing to life using the site, sound and motion of video seemlessly added to their websites. Flexible and effective, integrated video should prove to give dealerships a competative advantage.

Free Web Advertising: Chat Room Marketing Secrets Of Internet Marketing Gurus Exposed
Have you ever been to a chat room?Have you ever posted a message?If yes, now you may learn some free web advertising secrets on how to market your products and services in chat rooms.Chat Room Marketing is the use of online chat rooms to promote your product or service.

Internet Marketing And Viral Marketing
Viral marketing is a unique tool designed to create so much buzz about the article itself that even the largest sites will want to publish it.

Viral Marketing:10 High-Impact, Viral Marketing Strategies,To Explode Your Sales
Hello, do you have any website that is not bringing in a lot of sales?Would you like to know a few smart and sharp viral marketing secrets to turn it around and explode your sales?If yes, may I offer you 10 high impact viral marketing strategies to increase your sales!Viral Marketing is allowing people to giveaway and use your free product or service in order to multiply your marketing quickly over the internet. The idea behind viral marketing is that you include your ad with the freebie people giveaway or use.

Consorte Media Announces New Email Marketing and Video Advertising Solutions
New product offerings from leading Hispanic digital marketing company give publishers additional ways to monetize traffic and help advertisers connect with Hispanics online

Video Email And Its Impact On Internet Marketing
Email is a revolutionary means of communication facilitated by the advances in information technology. With the acceleration of e-commerce as a consequence of these same technological innovations, email is now a significant means of marketing products and services through the internet. Through email, myriad companies and businesses have a convenient means of reaching potential consumers. Through email, marketing copies get delivered directly to a person?s inbox; companies no longer had to wait for consumers to come across their ads in the internet.

Internet Marketing and Viral Marketing Techniques
It seems as if viral marketing is one of the most successful strategies that one can employ with Internet marketing. Viral marketing is an Internet marketing practice that employs referrals, recommendations, and reviews in order to quickly spread word about a product or service. Gmail, Utube, and various viral videos on the Internet have all been transmitted by the viral marketing technique. These online entrepreneurs have enjoyed immense success by employing the viral marketing technique. For more details visit to www.paylock-generator.com .Think about it as an exponential effort once launched its benefits and effects only get stronger.

Viral Videos: Lethally Effective Advertising Carriers
Are you one of those millions out there hooked on the viral video craze? This article describes the opportunities that viral videos offer to internet marketers.

Viral Marketing: Internet Marketing Strategies
First of all, I realize that anything with "viral" in the name doesn't conjure up images of something you want close by, but there is a new type of Internet marketing known as "viral marketing" is worth investigating. Despite its unflattering appellation, it is an effective Internet collaboration marketing tool, and one that is important to understand if you want to expand your business.

Dealerskins' Digital Video Viral Marketing Project for Auto Dealers Takes Internet by Storm
Dealerskins, (www.dealerskins.com) a division of Dominion Enterprises and a leading provider of automotive dealer web solutions, has launched a video and viral marketing project to promote its highly successful nationwide user groups. The video can be viewed at; http://www.youtube.com/watch?v=Yn09XoUySFg It tells the initially sad tale of a dealership Internet sales team, and ends with a strong redemptive finale at a Dealerskins User Group. There is a tongue-in-cheek reference to Glengarry Glenn Ross with a cameo from company founder; well know ...

How to Incorporate Viral Marketing Techniques to Your Internet Marketing Arsenal
Viral marketing is not the last disease found, nor a virus to your desktop

Internet Marketing - How to Make your Online Advertising Business Produce Money on Internet Marketing
The success or failure of your Internet marketing business depends largely on the Internet users. If they are interested on the products and services that you are offering for sale, definitely you can expect hundreds to thousands of dollars in revenues from your online business. On the other hand, if they are just too lazy to hear what you want to say and what you are offering, better shut down your personal computer unit and find some other ways of earning money.

s2 Marketing + Communications in Chicago Acquires Alexander Marketing Services in Grand Rapids

Grand Rapids, MI (PRWEB) May 27, 2008 -- s2 Marketing + Communications Inc., a Chicago-based firm serving some of the nation's largest asset management firms and lending institutions, has acquired Alexander Marketing Services Inc. (AMS), the largest business-to-business communications firm in West Michigan.

s2's Managing Partners Stephen Schmieder and Patrick Sheehy said they are taking an active role in supporting the vision of AMS, which will continue to operate under its own name from headquarters in Grand Rapids and satellite offices in Chicago and Raleigh, N.C. Terms of the transaction were not disclosed.

"While s2 serves primarily the financial sector and AMS serves largely the industrial/technology sector, both firms employ what we call our 'return on ideas' -- the concept where we harness the power of creative thinking by applying best practices," Schmieder said. "Pat and I are particularly excited with the opportunities to share best practices and functional expertise between the two firms for the benefit of all our clients."

Sheehy said they purchased AMS because the company has an established reputation in serving the needs of business-to-business marketers, as evidenced by AMS' rank as one of the top 50 agencies in America by B2B Magazine in its small agency category for the seventh year in a row.

"In business-to-business marketing, content is king," Sheehy said. "Both s2 and AMS serve companies with complex selling propositions that require a lot of in-depth understanding of the client, the client's business or industry, and the marketplace in general. Our vision is to capture 'mindshare before marketshare,' meaning that we look for ways to communicate informed messages that capture the minds as well as hearts of our target markets. Needless to say, we are very excited with the possibilities that our combined companies can accomplish."

s2 will continue to concentrate on developing and implementing communications programs for financial sector companies such as JPMorgan Chase, Lazard Asset Management, and Janus Capital Group, while AMS will continue to serve clients in the manufacturing, technology and business service sectors such as Pentair Water Pool and Spa Inc., Dow Chemical Co., CSA International and Juno Lighting.

Established in 1965, AMS employs 25 full-time people at 277 Crahen Avenue in Grand Rapids and satellite offices in Chicago and Raleigh. The firm was founded by mechanical engineer Jim Alexander after he unsuccessfully tried to find a marketing and communications company that was willing and able to write effectively about his technical products or understand his channels to market. "We have kept true to Jim's focus on tackling the 'hard stuff' that many advertising and public relations agencies avoid," said former AMS President Bob Milroy, who is being retained by s2 for strategic planning and new client development. "In that regard and others, we have some real synergy with s2."

s2 was established in 2003 by Schmieder to provide business-to-business services for the financial sector including integrated marketing campaigns, direct marketing, web development, and brand building. The firm employs 20 individuals at its offices in downtown Chicago at 656 West Randolph, and a satellite office in Denver, Colo. Roots of s2 reach back to Meindl & Associates Inc., a Glen Ellyn, Ill. firm founded in 1976 that specialized in advertising and marketing. Schmieder joined Meindl & Associates in 1982 and bought the firm after becoming its president. Schmieder renamed the firm as s2 to reflect "marketing to the second power."

s2 received a "Best of the Best" award by the American Bankers Association at its 32nd annual meeting for the firm's multi-faceted campaign for Northern Funds called "The Three R's of Investing. " The ABA marketing panelists singled out the campaign from a crowded field of entries in the sales promotion category.

"We essentially ask our clients where they want to move the decimal point," Schmieder said. "If the client wants to grow top line sales, we will develop and implement programs to move the decimal to the right. If the client wants to cut the costs of sales, we will come up with effective strategies to move the decimal to the left."

For more information on s2 marketing, AMS and the new relationship, contact Matthew Gryczan through email at mgryczan@alexandermarketing.com and phone at (616) 957-2000. The firms also maintain websites at www.s2b2b.com and www.alexandermarketing.com.

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