ADUTAINMENT: Advertising as Entertainment
JellyBasket.com - JELLY by the CASE or as a GIFT BASKET.
Republicans and Sex

Choosing A Business Tax Service
There are a number of ways that you can find tax services companies. The yellow pages is a good place to start for companies in your area but, depending on where you live, the list of names may be extremely long. It is a good idea to ask your friends, colleagues and business partners to recommend the tax services that they have found helpful and efficient in the past. Then you can call the tax services professionals that you have on your list and discuss your requirements.

The Internet’s First How-To Video Blog About Search Marketing
Web Marketing Watch, a new daily video show online, gives visitors search and online marketing tutorials in easy-to-digest 3-7 minute visual spots.

Speech in Business
The social skills of a small businessperson, franchisee, independent contractor or manager are all important. Speech and body language are first impressions and weigh heavily on the decision making process of a potential prospect or customer.

vFlyer Bolsters Agency Edition to Expand Support for Broader Group of Business Partners
Newspaper Industry One of Several Now Able to Readily Maximize Web Presence and Exposure to Online Ad and Marketing Campaigns. Real Estate Brokers, Marketing Firms, and Auto Dealership Groups are also looking for these advanced capabilities.

10 Mistakes to Avoid When Starting a Small Business
While we all make mistakes, in small business, there are a variety of mistakes that are common Learning from other people's mistakes can enable you to avoid many of them

Raising Your Rates Can *Increase* Your Business
How many times have I heard literal horror stories from Internet business startups? Too many times to count! I get emails from those who just simply can't seem to make a living online. They've tried everything (according to them) and are still struggling to make ends meet.

Credit Enhancements: Seven Tips For Enhancing Business Credit Transactions
What are the avenues available to businesses with weak credit profiles or to companies pursuing credit transactions that are perceived as too risky by credit providers? Many companies apply for credit at banks, finance companies or equipment leasing firms and are routinely rejected due to the high degree of perceived credit risks. When approaching a credit provider, it is helpful to understand what can be done to reduce the risk of a credit transaction in the eyes of the provider.

Blog Marketing,The Easiest Money Maker
You have heard about blogging, online diary,web log and some of the other new marketing tools.

No More Boring BabyShowers - That's the Goal of a New $90 an Hour (or More) Baby Shower Business Website
The $90 an hour (or more) Baby Shower business provides a much needed service. Baby Showers are held all the time, now they can be the special events they were meant to be.

CD Business Cards for Real Estate Professionals
InFront Tools has just launched its CD Business Cards for Real Estate Professionals with huge fanfare and promises users will increase sales, win more listings and gain more referrals from existing clients. Let's cut through the usual internet launch hype and see if it really delivers on its promises.

Spending Money On Marketing Is A Waste Of Time
You must attract your potential customer's interest in less than seven seconds. If you don't, you will have wasted every Euro spent. Yes, that is right, just 7 seconds for the headline and subtext, to hook your potential client.

Bum Marketing and Article Marketing - One And The Same?
Bum Marketing seems to be almost everywhere you look on the internet at the moment, presented as the latest and greatest brand new marketing idea.

Extreme Makeover — Small Business Edition
Have you ever watched one of those home makeover shows? You know the scenario. The homeowners have decorated or remodeled their house all by themselves.

Free Internet Marketing and Search Engine Optimization Presentation Offered by the Tampa SEO Training Academy on Tuesday October 30th at 6:30pm at the
A free presentation entitled "Marketing Your Business on the Web: The Importance of Search Engine Optimization to your Online Success" is now being held by the Tampa SEO Training Academy at the International Academy of Design & Technology Tampa.

A Simultaneous YouTube and MySpace Video No. 1 Hit - For The First Time in History!
On Friday, June 29th, MySpace and YouTube simultaneously launched improved versions of their video sharing websites, but that wasn't the only thing these massive sites had in common. For the first time in history, that afternoon the pop video for a song called 'Tag' by singer-songwriter Tara Busch reached the coveted number one spot on both YouTube and MySpace Video.

B2B Marketing Tips - Create an Interactive Online Experience for Clients


Business to business communications on the web are as stale as a piece of week old toast.

As a marketing director you want to give your company the biggest bang for it's marketing buck.

Here are five tips to help you do that:

1. Offer an Electronic newsletter

Electronic newsletters are easy to implement and even easier to maintain.

Through offering an electronic newsletter you give your company the ability to:

(A) stay in contact with current and new customers.
(B) offer industry related news to partners.
(C) offer company updates to staff and partners alike.
(D) identify what your prospects are most interested in.

These are only a few of the benefits an intelligent E-newsletter campaign can reap.

2. Increase useability by getting visitors and clients involved

Installing interactive guides, links, and other resources into the site gives the visitor a sense of purpose.

In short, they will be able to find what they want, how they want, and when they want easily.

This only increases the likelyhood they will be interested in doing business with the company.

3. Add contact forms

Remember when you read a brochure for a product or service your company could be interested in and they had a phone number listed?

Those days are rapidly disappearing and they are being replaced by interactive forms on the web in which decision makers can take 5 minutes, feel out a form, and go back to their daily duties.

Instead of placing a 1-800 number or your extension on the site install a simple form for prospective clients to fill out.

Let's not forget current customers either. Take a moment and put a feedback form on the site and discover exactly what issues business clients are interested in.

4. Make the literature easier to read

Or the scanbility factor as it's commonly referred to by web professionals.

Scanibility is the ease in which a reader can get to the heart of the message without having to read every single word on the page.

Make it easier to read the company literature by breaking it up with header's, bullets, checklists, and speed up the time it takes for clients to get the information.

After all, they are as busy as you are and the last thing they need is to spend 30 minutes trying to decipher the message on the web site.

5. Online Demostrations

Now, more than ever it's easy to install interactive online demonstrations of products and services.

A screen shot of a crew installing the companies lights or videos sharing the benefits of the new computer filing system are becoming quite easy and affordable to make available for visitors to the company website.

In summary

Savvy marketing directors are learning the benefits of turning the stale static website into a living, breathing, force for their companies.

These five tips will help the company become more effecient in the art of web-based marketing communications and increase potential and current clients interest in doing business with them.

Jason Mann is a business owner and freelance writer who specializes in writing web-based communications for companies around the world. If you would like to contact Mr. Mann you can do so by visiting: http://www.majorprofitmargins.info

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