ADUTAINMENT: Advertising as Entertainment
JellyBasket.com - JELLY by the CASE or as a GIFT BASKET.

MJM Internet Adds Internet Video Production to Enhance Dealership Websites With Tactical, Online Video Marketing
Automobile dealership website production firm, MJM Internet, has added Internet video products to enhance their clients' online marketing. Produced quickly, and at low cost MJMI internet video's feature online actors, and dealership personnel. They help bring car dealerships' online marketing to life using the site, sound and motion of video seemlessly added to their websites. Flexible and effective, integrated video should prove to give dealerships a competative advantage.

Mortgage Marketing - Viral-Email, Referral Marketing Strategy
This is a devastatingly powerful way to extend your marketing reach. For this to work right you need a website that promotes your business.

Dealerskins' Digital Video Viral Marketing Project for Auto Dealers Takes Internet by Storm
Dealerskins, (www.dealerskins.com) a division of Dominion Enterprises and a leading provider of automotive dealer web solutions, has launched a video and viral marketing project to promote its highly successful nationwide user groups. The video can be viewed at; http://www.youtube.com/watch?v=Yn09XoUySFg It tells the initially sad tale of a dealership Internet sales team, and ends with a strong redemptive finale at a Dealerskins User Group. There is a tongue-in-cheek reference to Glengarry Glenn Ross with a cameo from company founder; well know ...

How to Incorporate Viral Marketing Techniques to Your Internet Marketing Arsenal
Viral marketing is not the last disease found, nor a virus to your desktop

Viral Marketing:10 High-Impact, Viral Marketing Strategies,To Explode Your Sales
Hello, do you have any website that is not bringing in a lot of sales?Would you like to know a few smart and sharp viral marketing secrets to turn it around and explode your sales?If yes, may I offer you 10 high impact viral marketing strategies to increase your sales!Viral Marketing is allowing people to giveaway and use your free product or service in order to multiply your marketing quickly over the internet. The idea behind viral marketing is that you include your ad with the freebie people giveaway or use.

Internet Marketing - How to Make your Online Advertising Business Produce Money on Internet Marketing
The success or failure of your Internet marketing business depends largely on the Internet users. If they are interested on the products and services that you are offering for sale, definitely you can expect hundreds to thousands of dollars in revenues from your online business. On the other hand, if they are just too lazy to hear what you want to say and what you are offering, better shut down your personal computer unit and find some other ways of earning money.

SIPA's 32nd Annual Conference Showcases Latest Internet Advertising Trends And Email Marketing Through Client Newsletters
The Specialized Information Publishers Association Will Feature Leadership Keynote Speakers (http://www.newsletters.org/Events/Annual/2008/index.htm), Jay Berkowitz, Josh Macht, Bob Bly, Chris Schroeder And Fredrick Marckini On June 1, 2008 In Washington, DC

Free Web Advertising: Chat Room Marketing Secrets Of Internet Marketing Gurus Exposed
Have you ever been to a chat room?Have you ever posted a message?If yes, now you may learn some free web advertising secrets on how to market your products and services in chat rooms.Chat Room Marketing is the use of online chat rooms to promote your product or service.

Social Advertising Changing Internet Marketing: Moving From Forced Advertising To Opt-In Ads
SplashCast CEO Helps Define The Emerging New Marketing Field At L.I.S.A Conference - First Forum Dedicated To Social Advertising

Best Email Advertising of 2008 to Be Named by Web Marketing Association
The Best email advertising in 86 industries will be judged as part of the 2008 Internet Advertising Competition awards. Companies or agencies wishing to nominate their work for consideration may do so at IACAward.org (http://www.iacaward.org?gad=CNvQkJkDEgjMICey2iA0NRi6nML_AyCb88Qv) before the deadline of January 31, 2008.

Viral Videos: Lethally Effective Advertising Carriers
Are you one of those millions out there hooked on the viral video craze? This article describes the opportunities that viral videos offer to internet marketers.

Viral Marketing: Internet Marketing Strategies
First of all, I realize that anything with "viral" in the name doesn't conjure up images of something you want close by, but there is a new type of Internet marketing known as "viral marketing" is worth investigating. Despite its unflattering appellation, it is an effective Internet collaboration marketing tool, and one that is important to understand if you want to expand your business.

Internet Marketing And Viral Marketing
Viral marketing is a unique tool designed to create so much buzz about the article itself that even the largest sites will want to publish it.

Using Viral Advergames For Worldwide Advertising and Marketing
Branded online games are being used more and more as an advertising medium by everyone from small businesses to big worldwide brands, but can branded games really help as part of your marketing efforts Branded online games (or Advergames as they are commonly known) can be one of the most effective viral marketing agents, if used correctly

Viral Marketing - The Future Of Advertising?
To understand viral marketing you need to be familiar with social memetics ? the idea of viral marketing is to create a product or advert that encourages the end user and potential customer to also become your promoter.

Federal Trade Commission Screws Over Small Business Again!

Recently the Federal Trade Commission put forth a franchise report for possible rule making. In the report is offers possible law changes, which will screw over small business. Isn't this so typical of the Washington DC bureaucracy with their fingers up everyone's you know what? The Federal Trade Commission appears to want to revamp the franchise rule and effectively crush small business franchised outlets.

The biggest issue now in American Commerce is how can small businesses compete with the larger Box Stores? Well, through economies of scale, small business co-ops and franchising. But if franchising is inhibited in the market place you have in fact eliminated the competition of the giant corporate box stores. Yet small business employs over 70% of our economy. So further regulations on franchising and incessant over disclosure (190-230 page UFOCs) doesn't help anyone as it causes the following;

Over Disclosure creates barriers to entry into the franchising field for franchisors, who have a mortality rate of 5:1 in the first five years already, yet the Federal Trade Commission claims to be pro-competition? BS, it is total protectionism, helping larger corporations against entrepreneurship. If no new industries get a foothold the older industries like text tiles, mining, steel will slowly dwindle with no new venues to buy up or expand into. Without new industries starting and with old ones maturing and dying we cannot have a healthy economy. The $25-35K to prepare documents and the $20K to stay registered in Franchise Registration states and the $45K for yearly audits does not allow for future Ray Kroc, built from scratch entrepreneurs. They cannot succeed, build and continue; today even well financed ones have issues. (i.e. Shlotskys Deli, Krispy Creamed).

Over Disclosure decreases jobs in the private sector due to fewer new entrants. Forcing lower wages in box stores and further diminishing the middle class, whose buying power is supporting the whole world's economies and helping new nations realize freedoms and human rights.

Over Disclosure decreases tax base; Less Jobs and commerce mean less tax base for government agencies meaning the Federal Trade Commission has less budget (Ah ha, finally good news, at least all this over regulations will help reduce government bureaucracy as you people at the Federal Trade Commission will no longer have jobs, great you do not deserve them!).

Over Disclosure decreases competition in the market place and reduces consumer choice. Forcing people to buy a one sizes fits all product lines, which is most likely made outside the US.

Over Disclosure destroys communities as individual franchised units are small businesses which support communities, where as large corporate stores often do not join local committees, service clubs, make donations, or participate in local events, chambers of commerce and support local sports teams like soccer, little league, high school bands and Boy Scouts (Oh, whoops, I am not allowed to say that as some people at the Federal Trade Commission do not like Boy Scouts because of their personal sexual preferences, instead wish to hold that against the kids, so strike the American Apple Pie example of the Boy Scouts, we do not want to hurt anyone's feeling?). Large Corporations during down economic times are the first to cut such things from their budgets if in fact they have such programs at all. Some do, but comparatively speaking not as large a percentage of gross sales as small businesses, which most franchised outlets are.

Over Disclosure hurts those who wish to own a business of their own as part of their American Dream because franchisors have to raise fees and therefore fewer Americans will qualify to buy franchises. It is the same scenario as home ownership for young couples, raise the price of the house a few thousand dollars or the interests rates a couple of points and all of a sudden the dream vanishes as they cannot qualify. In the case of franchisors that savings to the buyer, that extra money would have went to attorneys, yet these lawyers have hyper-inflated the costs associated with franchising and cannot seem to understand why franchise litigation and legal services are not as good as days gone by? Well it is quite simple. There were 6000 franchisors in the 80's, less than 2000 active today. Ever ask yourself why? Over regulation, lawsuits and a complete misunderstanding of how franchises work by state registration departments and those fine folks in government over at the Federal Trade Commission who are so easily manipulated by lawyers.

In fact there is only one group in the entire world who is well served by over regulation and that is the lawyers, that self-serving group who actively manipulates the rules in franchising. The Federal Trade Commission is obviously in bed with the lawyers and we know that most of Federal Trade Commission employees in the franchising division will go on to work for the very law firms making comments on this rule. How perfect is that? Wonderful, well for everyone except the:

Consumer

Citizens

Country

Franchisors

Franchisees

Economy

Entrepreneurs

Free Market

Think about it America, isn't it time we asked our Congressmen to cut the budget of such a bureaucracy, if they cannot even manage a small group in a small department of a small agency in the Justice Department? Why would we all allow the United States Justice Department' Federal Trade Commission's Consumer Protection Division's Franchise Group get away with such atrocities to the health and welfare of our nation's small businesses? Thanks for listening, think on it for me.

"Lance Winslow" - If you have innovative thoughts and unique perspectives, come think with Lance; www.WorldThinkTank.net/wttbbs