ADUTAINMENT: Advertising as Entertainment
JellyBasket.com - JELLY by the CASE or as a GIFT BASKET.

Social Advertising Changing Internet Marketing: Moving From Forced Advertising To Opt-In Ads
SplashCast CEO Helps Define The Emerging New Marketing Field At L.I.S.A Conference - First Forum Dedicated To Social Advertising

Internet Advertising: Viral Ads
Viral ads are called so because they are sent through emails, from account to account, spreading like viruses. The negative connotation of the name is merely due to its dispensational nature and not necessarily to any potential ill-effect brought on by its presence or any possible disruptive intent of the Viral Ad?s designer.

Best Email Advertising of 2008 to Be Named by Web Marketing Association
The Best email advertising in 86 industries will be judged as part of the 2008 Internet Advertising Competition awards. Companies or agencies wishing to nominate their work for consideration may do so at IACAward.org (http://www.iacaward.org?gad=CNvQkJkDEgjMICey2iA0NRi6nML_AyCb88Qv) before the deadline of January 31, 2008.

How to Incorporate Viral Marketing Techniques to Your Internet Marketing Arsenal
Viral marketing is not the last disease found, nor a virus to your desktop

Viral Marketing:10 High-Impact, Viral Marketing Strategies,To Explode Your Sales
Hello, do you have any website that is not bringing in a lot of sales?Would you like to know a few smart and sharp viral marketing secrets to turn it around and explode your sales?If yes, may I offer you 10 high impact viral marketing strategies to increase your sales!Viral Marketing is allowing people to giveaway and use your free product or service in order to multiply your marketing quickly over the internet. The idea behind viral marketing is that you include your ad with the freebie people giveaway or use.

Viral Video Evolved - Startup LonelyBloggers.com Launches With Viral Marketing Case Study
LonelyBloggers.com is proud to announce a 7 episode, 40 minute viral video series called LBTV that can be watched in it's entirety on YouTube right now. Despite recent reports that a viral video now cost up to $250,000 to produce, LonelyBloggers was able to produce our viral video series with only a $5000 budget. Internet marketers need to understand the growing importance of adding video to your marketing mix as people flock to video sharing sites like YouTube. This means potentially free website traffic as a result, all the time presenting your brand in an exciting manner. Viral Marketing has to be considered as a key part of your future marketi...

Viral Marketing: Internet Marketing Strategies
First of all, I realize that anything with "viral" in the name doesn't conjure up images of something you want close by, but there is a new type of Internet marketing known as "viral marketing" is worth investigating. Despite its unflattering appellation, it is an effective Internet collaboration marketing tool, and one that is important to understand if you want to expand your business.

Viral Marketing - The Future Of Advertising?
To understand viral marketing you need to be familiar with social memetics ? the idea of viral marketing is to create a product or advert that encourages the end user and potential customer to also become your promoter.

MJM Internet Adds Internet Video Production to Enhance Dealership Websites With Tactical, Online Video Marketing
Automobile dealership website production firm, MJM Internet, has added Internet video products to enhance their clients' online marketing. Produced quickly, and at low cost MJMI internet video's feature online actors, and dealership personnel. They help bring car dealerships' online marketing to life using the site, sound and motion of video seemlessly added to their websites. Flexible and effective, integrated video should prove to give dealerships a competative advantage.

Dealerskins' Digital Video Viral Marketing Project for Auto Dealers Takes Internet by Storm
Dealerskins, (www.dealerskins.com) a division of Dominion Enterprises and a leading provider of automotive dealer web solutions, has launched a video and viral marketing project to promote its highly successful nationwide user groups. The video can be viewed at; http://www.youtube.com/watch?v=Yn09XoUySFg It tells the initially sad tale of a dealership Internet sales team, and ends with a strong redemptive finale at a Dealerskins User Group. There is a tongue-in-cheek reference to Glengarry Glenn Ross with a cameo from company founder; well know ...

Mortgage Marketing - Viral-Email, Referral Marketing Strategy
This is a devastatingly powerful way to extend your marketing reach. For this to work right you need a website that promotes your business.

Video Email And Its Impact On Internet Marketing
Email is a revolutionary means of communication facilitated by the advances in information technology. With the acceleration of e-commerce as a consequence of these same technological innovations, email is now a significant means of marketing products and services through the internet. Through email, myriad companies and businesses have a convenient means of reaching potential consumers. Through email, marketing copies get delivered directly to a person?s inbox; companies no longer had to wait for consumers to come across their ads in the internet.

Using Viral Advergames For Worldwide Advertising and Marketing
Branded online games are being used more and more as an advertising medium by everyone from small businesses to big worldwide brands, but can branded games really help as part of your marketing efforts Branded online games (or Advergames as they are commonly known) can be one of the most effective viral marketing agents, if used correctly

Internet Marketing - How to Make your Online Advertising Business Produce Money on Internet Marketing
The success or failure of your Internet marketing business depends largely on the Internet users. If they are interested on the products and services that you are offering for sale, definitely you can expect hundreds to thousands of dollars in revenues from your online business. On the other hand, if they are just too lazy to hear what you want to say and what you are offering, better shut down your personal computer unit and find some other ways of earning money.

Viral Videos: Lethally Effective Advertising Carriers
Are you one of those millions out there hooked on the viral video craze? This article describes the opportunities that viral videos offer to internet marketers.

How To Really Use Attraction Marketing To Make Money Online

Did you hear?

Google's own statistics show that 80% of individuals who opt in to get info on a product...ANY product - be it computer software, baby booties, dog food, your network marketing opportunity, or whatever - will take action and purchase the particular product within the course of one year.

And why is this such great news?

Because it means that when someone opts into your landing page to receive information about your business and you've got them in your marketing funnel, "all" you need to do is make enough of an impression on the person that when the time is right for them, they will come back to you -- they will choose YOUR opportunity rather than the gazillion other ones they have researched in the meantime.

Sound like an impossible task? It's not...

Allow me to prove it to you!

Offering Value

Okay, so how do you do this, then? How do you set yourself apart?

Well, you've got to give your prospect a reason to choose to work with YOU over everyone else. And you do this by offering value. You build rapport through a series of follow-up messages where you freely offer your expertise, share your experience and firmly establish yourself as a leader.

The idea is to offer so much value that instead of just right away going for the delete button, your prospects end up highly anticipating each and every one of your emails.

These automated messages are your chance to build that relationship with your prospective rep which you didn't have the chance to establish during the few moments they spent going through your ad, landing page or website.

And you do it the same way you'd go about building any relationship -- over time, and in "drips": a personal story here, some great marketing tips or a book recommendation there...

By the way, you don't need to limit yourself to plain text emails. One thing you can do is create some simple websites where you post educational video messages, and then provide your leads with the appropriate links in your auto responders.

It naturally takes a bit of time to get all this up and running, but the beauty of automation is that once it's up it's up and you can focus on other things while your little army of messages is out there doing the work for you.

Drip, drip, drip, drip...

It's Attraction Marketing in action.

"Romancing" Your Customers

The mother of a good friend of mine, a widow, was pursued relentlessly by two different men in the months following her husband's death, yet (- or perhaps for that exact reason -) she continued to reject their advances.

When she remarried several years later, it was to a fellow who was a lot more delicate in the way he approached her. He didn't push her...he didn't rush her. Instead he took his time and focused on building trust and getting to know her and her needs before he eventually proposed.

Attraction Marketing is a lot like dating.

You need to build a relationship with the people on your list before you propose "marriage".

See, we all prefer to buy from and do business with people we like and trust. This is in particular true in this day and Internet age where the next and "better" offer is never more than a click away, and where information overload prevails, often causing otherwise good prospects to become jaded.

Truth is, we simply have too many insensitive jerks pounding at our door, wanting to "date" us. What's more, the majority of them are only out to take advantage of us -- and we know this.

But building trust takes time and effort, something which a lot of newbie marketers fail to recognize: if they haven't made the sale after two or three follow-up calls and emails, they write the prospect off, concluding that they simply aren't interested.

Monetizing Your List

Recently - with a simple click of the mouse - I sent out a broadcast message to my list of several hundred leads.

In the email I talked about the fact that I'm currently taking part in a "90-day challenge" where I'm learning to utilize web 2.0 marketing from a couple of marketing wizards who pulled in $2 million in sales in one year with NO advertising costs.

In my message I also mentioned that to get a sneak peak of what I had learned so far they could watch my first series of videos on youtube, and then I signed off with the link for my youtube channel.

Sending out this broadcast message served several purposes:

1) It instantly drove lots of traffic to my videos. (As you may know, among other things Google ranks your video by the number of views it gets.)

2) It added a thick layer of trust to the relationship I was building with my list of prospects and helped established me as a "real person".

3) It helped position me as an expert and added great value to me as a marketer. (Now, not only was I a professional internet marketer, but one who was learning all the secrets to generating a constant stream of high-quality leads free of charge!)

4) It made my opportunity look a lot more attractive as my prospects now had the chance to learn from me those very same free, cutting edge, lead-producing techniques.

Being the Leader

The above is an example of efficient, leveraged follow-up. You can continue to "work" your list like this any time you make an important update to your website, post a new blog, add a new video to your channel, etc.

And every time you do this you create confidence in yourself as a leader and an expert.

You may not realize it but people are watching you. Some people may in fact watch you for months before they decide to come in. They want to see evidence of consistency, integrity, and competence before they are willing to commit.

And one more thing...

In the process of sharing all this valuable information with your list, you are also 'pre-training' your future reps. Fill your emails with great insights, personal development tools and practical tips on marketing, and when the 'slow movers' join your business further down the road, they'll already know the basics and can really hit the ground running.

Now that's what I call leadership...!

Lena Bjorna, Life Style Mentor and Successful Entrepreneur, is helping many become the next success story. Whether you're looking to create an extra few thousand dollars per month, be an ex-corporate executive, or the next millionaire Mom, Lena can assist you to create a second stream of income and achieve financial freedom. visit : Success