ADUTAINMENT: Advertising as Entertainment
JellyBasket.com - JELLY by the CASE or as a GIFT BASKET.

Internet Advertising: Viral Ads
Viral ads are called so because they are sent through emails, from account to account, spreading like viruses. The negative connotation of the name is merely due to its dispensational nature and not necessarily to any potential ill-effect brought on by its presence or any possible disruptive intent of the Viral Ad?s designer.

Best Email Advertising of 2008 to Be Named by Web Marketing Association
The Best email advertising in 86 industries will be judged as part of the 2008 Internet Advertising Competition awards. Companies or agencies wishing to nominate their work for consideration may do so at IACAward.org (http://www.iacaward.org?gad=CNvQkJkDEgjMICey2iA0NRi6nML_AyCb88Qv) before the deadline of January 31, 2008.

Video Email And Its Impact On Internet Marketing
Email is a revolutionary means of communication facilitated by the advances in information technology. With the acceleration of e-commerce as a consequence of these same technological innovations, email is now a significant means of marketing products and services through the internet. Through email, myriad companies and businesses have a convenient means of reaching potential consumers. Through email, marketing copies get delivered directly to a person?s inbox; companies no longer had to wait for consumers to come across their ads in the internet.

Viral Videos: Lethally Effective Advertising Carriers
Are you one of those millions out there hooked on the viral video craze? This article describes the opportunities that viral videos offer to internet marketers.

Viral Marketing - The Future Of Advertising?
To understand viral marketing you need to be familiar with social memetics ? the idea of viral marketing is to create a product or advert that encourages the end user and potential customer to also become your promoter.

Internet Marketing And Viral Marketing
Viral marketing is a unique tool designed to create so much buzz about the article itself that even the largest sites will want to publish it.

Social Advertising Changing Internet Marketing: Moving From Forced Advertising To Opt-In Ads
SplashCast CEO Helps Define The Emerging New Marketing Field At L.I.S.A Conference - First Forum Dedicated To Social Advertising

MJM Internet Adds Internet Video Production to Enhance Dealership Websites With Tactical, Online Video Marketing
Automobile dealership website production firm, MJM Internet, has added Internet video products to enhance their clients' online marketing. Produced quickly, and at low cost MJMI internet video's feature online actors, and dealership personnel. They help bring car dealerships' online marketing to life using the site, sound and motion of video seemlessly added to their websites. Flexible and effective, integrated video should prove to give dealerships a competative advantage.

Consorte Media Announces New Email Marketing and Video Advertising Solutions
New product offerings from leading Hispanic digital marketing company give publishers additional ways to monetize traffic and help advertisers connect with Hispanics online

Viral Video Evolved - Startup LonelyBloggers.com Launches With Viral Marketing Case Study
LonelyBloggers.com is proud to announce a 7 episode, 40 minute viral video series called LBTV that can be watched in it's entirety on YouTube right now. Despite recent reports that a viral video now cost up to $250,000 to produce, LonelyBloggers was able to produce our viral video series with only a $5000 budget. Internet marketers need to understand the growing importance of adding video to your marketing mix as people flock to video sharing sites like YouTube. This means potentially free website traffic as a result, all the time presenting your brand in an exciting manner. Viral Marketing has to be considered as a key part of your future marketi...

Using Viral Advergames For Worldwide Advertising and Marketing
Branded online games are being used more and more as an advertising medium by everyone from small businesses to big worldwide brands, but can branded games really help as part of your marketing efforts Branded online games (or Advergames as they are commonly known) can be one of the most effective viral marketing agents, if used correctly

How to Incorporate Viral Marketing Techniques to Your Internet Marketing Arsenal
Viral marketing is not the last disease found, nor a virus to your desktop

Internet Marketing - How to Make your Online Advertising Business Produce Money on Internet Marketing
The success or failure of your Internet marketing business depends largely on the Internet users. If they are interested on the products and services that you are offering for sale, definitely you can expect hundreds to thousands of dollars in revenues from your online business. On the other hand, if they are just too lazy to hear what you want to say and what you are offering, better shut down your personal computer unit and find some other ways of earning money.

Dealerskins' Digital Video Viral Marketing Project for Auto Dealers Takes Internet by Storm
Dealerskins, (www.dealerskins.com) a division of Dominion Enterprises and a leading provider of automotive dealer web solutions, has launched a video and viral marketing project to promote its highly successful nationwide user groups. The video can be viewed at; http://www.youtube.com/watch?v=Yn09XoUySFg It tells the initially sad tale of a dealership Internet sales team, and ends with a strong redemptive finale at a Dealerskins User Group. There is a tongue-in-cheek reference to Glengarry Glenn Ross with a cameo from company founder; well know ...

Viral Marketing: Internet Marketing Strategies
First of all, I realize that anything with "viral" in the name doesn't conjure up images of something you want close by, but there is a new type of Internet marketing known as "viral marketing" is worth investigating. Despite its unflattering appellation, it is an effective Internet collaboration marketing tool, and one that is important to understand if you want to expand your business.

Marketing Ideas Without Action Will Get You Nowhere!

Marketing Ideas Without Action Get You Nowhere

You want to grow your small business, but how do you do that? Many of the small businesses I work with are not really sure what works best, or how, or where to get started.

We're all familiar with the term Marketing, but what in the heck is it really supposed to do for us?

* Build brand awareness
* Build name recognition
* Increase market share
* Get more clients
* Generate referrals
* Create more repeat business

Maybe you've tried some things in the past like brochures, yellow pages advertising, Chamber of Commerce networking but were disappointed with the results so you stopped doing them. And it seems that others are always willing to give you advice. Never mind that they have no idea what they're doing either.

You know you need to be marketing, so why isn't it getting done? There are just so many other things to take care of when you are trying to run and grow a business.

Maybe you have a lot of ideas, but still nothing happens. Are you guilty of any of these common small business symptoms - over analysis? perfectionism? fear of failure?

If you can relate, there's a good chance that your ideas never get off the drawing board and put into action. And your visions of taking your business to new heights never materialize.

Action Without Ideas Is No Good Either

There is an opposite end of the spectrum which is also quite dangerous to the long-term health of your business.

Action without ideas can lead to a lot of busy work without a lot of new business growth. You might get lucky because at least you're taking action. But, the results are more likely to be less than what you expect or need.

You Need A Plan To Put Ideas Into Action

OK, so I'm not going to talk a whole lot today about the need to have a marketing plan. Obviously the first thing you need to do is be clear about where you're headed and what you'd like to get accomplished. For more insight on marketing planning, visit my proven-small-business-marketing-solutions.com web site.

For purposes of this article, I'm assuming you have some ideas, but just not the activity and results you need. You've studied up, learned some great techniques, pretty much know what you need to get done, and you have the best intentions. Then why is it you still don't seem to get any marketing completed.

You see, while marketing plans are vital to your success, they're not the end all answer. Left alone, marketing plans don't produce any results.

In order to get your ideas into action, you need a little something more. Here are three things I suggest to start putting your marketing ideas into action for your business:

1. Create A Simple Action Plan

You need to have an action plan. In my experience, most marketing plans cover the "what you want to do," but not necessarily the "plan to actually get it done."

An action plan actually translates the "what" into the tasks and activities needed to complete each of the objectives. Your action plan needs to be in sufficient enough detail for you to know what it takes to get the strategies and tactics implemented.

Your marketing action plan could be as simple as a checklist of all the marketing activities you want to be implemented. Keep the checklist handy and check off the tasks and activities as they are completed.

A marketing checklist like this can act like a scorecard to keep track of what you've accomplished and what still needs to get done.

For some, a simple marketing checklist oriented action plan may not be quite enough. You may need to invest a little more time and energy in creating a more detailed plan to put your ideas into action.

Consider this approach... Start by identifying the three primary desired outcomes you'd like to have in the next six months. Now for each of those desired outcomes, identify three key things that need to be accomplished in the next 90 days towards achieving the outcome.

Then take each of those three key things and break it down in to three or four tasks that need to be completed. Maybe even limit it to key tasks that should get completed in the next 30 days. Finally, go back and start putting estimated complete by dates for everything you've outlined.

Now you've got an action plan to move you forward.

2. Create A Marketing Focus Calendar

Once you've determined what you need to put into action, schedule them on a calendar.

One of the classic problems small businesses experience is getting nothing done because they are so overwhelmed when they look at EVERYTHING that needs to get done.

Choose a small handful of the marketing strategies and tactics that you feel best about and you think will be most productive. Decide how often you'll implement each idea. For example... attend five networking events per month, give one presentation per quarter, send one eZine per month, and go on two potential business partner lunches per month... You get the picture.

Now look at your calendar and start writing down activities for each of the months you want to get things done. Commit to at least a couple of significant marketing activities or tactics every month.

Look over the calendar to make sure it's balanced with a decent mix of the approaches you've chosen. Track all of your marketing efforts so you know what to add, change or remove from the calendar.

Map out your marketing focus calendar and hang it up on the wall by your desk. This very simple tactic can be very powerful for putting your ideas into action. The key here is that you're getting the plan down in a format that makes you more likely to stick with working the plan.

3. Schedule Marketing Appointments

Book a regularly scheduled appointment in your calendar for yourself. One of the best ways to force yourself to put your marketing into action is to schedule a marketing appointment like you would with your best client.

Don't kid yourself. If you want great marketing results, it takes some regular and consistent effort on your part. You can create that regular and consistent effort by scheduling time for yourself. Then when the appointment is on the calendar, don't schedule over it.

Don't let anyone infringe upon this time, not even your best client - except under extreme circumstances. When someone wants to book an appointment with you that overlaps this time, tell them you've already got something scheduled and see where their flexibility is. It's not important that they know that the scheduling conflict is time you've set aside for yourself.

Hold yourself accountable for making this appointment on time every time. Make productive use of your time by turning your ideas into actionable plans and working the action plans.

I'd predict that you'll begin looking forward to this time as you start putting ideas into action and getting greater marketing results. Ideas without action will get you nowhere, so even a little action today is a good start. Ready? Go!

About the Author:

Kevin Dervin is focused on helping small businesses that are ready to grow, but struggle with how to consistently attract more clients. He has created http://www.proven-small-business-marketing-solutions.com to be an online resource for small business owners to share what he has learned and continues to learn. Visit his site for more great marketing information you can put to use in growing your business today.

You can also find Kevin's Kansas City based KPD Marketing practice at http://www.ABCDgrowth.com and subscribe to his free ezine called ABCD Grow. Everyone who subscribes will get a copy of his free report "Five Fundamentals To Help You Boost Your Service Business And Increase Your Satisfaction!"