ADUTAINMENT: Advertising as Entertainment
JellyBasket.com - JELLY by the CASE or as a GIFT BASKET.
Viral Marketing - The Future Of Advertising?
To understand viral marketing you need to be familiar with social memetics ? the idea of viral marketing is to create a product or advert that encourages the end user and potential customer to also become your promoter.
Mortgage Marketing - Viral-Email, Referral Marketing Strategy
This is a devastatingly powerful way
to extend your marketing reach. For this to
work right you need a website that promotes
your business.
Viral Videos: Lethally Effective Advertising Carriers
Are you one of those millions out there hooked on the viral video craze? This article describes the opportunities that viral videos offer to internet marketers.
Best Email Advertising of 2008 to Be Named by Web Marketing Association
The Best email advertising in 86 industries will be judged as part of the 2008 Internet Advertising Competition awards. Companies or agencies wishing to nominate their work for consideration may do so at IACAward.org (http://www.iacaward.org?gad=CNvQkJkDEgjMICey2iA0NRi6nML_AyCb88Qv) before the deadline of January 31, 2008.
Viral Marketing: Internet Marketing Strategies
First of all, I realize that anything with "viral" in the name doesn't conjure up images of something you want close by, but there is a new type of Internet marketing known as "viral marketing" is worth investigating. Despite its unflattering appellation, it is an effective Internet collaboration marketing tool, and one that is important to understand if you want to expand your business.
Viral Video Evolved - Startup LonelyBloggers.com Launches With Viral Marketing Case Study
LonelyBloggers.com is proud to announce a 7 episode, 40 minute viral video series called LBTV that can be watched in it's entirety on YouTube right now. Despite recent reports that a viral video now cost up to $250,000 to produce, LonelyBloggers was able to produce our viral video series with only a $5000 budget. Internet marketers need to understand the growing importance of adding video to your marketing mix as people flock to video sharing sites like YouTube. This means potentially free website traffic as a result, all the time presenting your brand in an exciting manner. Viral Marketing has to be considered as a key part of your future marketi...
SIPA's 32nd Annual Conference Showcases Latest Internet Advertising Trends And Email Marketing Through Client Newsletters
The Specialized Information Publishers Association Will Feature Leadership Keynote Speakers (http://www.newsletters.org/Events/Annual/2008/index.htm), Jay Berkowitz, Josh Macht, Bob Bly, Chris Schroeder And Fredrick Marckini On June 1, 2008 In Washington, DC
Internet Advertising: Viral Ads
Viral ads are called so because they are sent through emails, from account to account, spreading like viruses. The negative connotation of the name is merely due to its dispensational nature and not necessarily to any potential ill-effect brought on by its presence or any possible disruptive intent of the Viral Ad?s designer.
Dealerskins' Digital Video Viral Marketing Project for Auto Dealers Takes Internet by Storm
Dealerskins, (www.dealerskins.com) a division of Dominion Enterprises and a leading provider of automotive dealer web solutions, has launched a video and viral marketing project to promote its highly successful nationwide user groups. The video can be viewed at; http://www.youtube.com/watch?v=Yn09XoUySFg It tells the initially sad tale of a dealership Internet sales team, and ends with a strong redemptive finale at a Dealerskins User Group. There is a tongue-in-cheek reference to Glengarry Glenn Ross with a cameo from company founder; well know ...
Using Viral Advergames For Worldwide Advertising and Marketing
Branded online games are being used more and more as an advertising medium by everyone from small businesses to big worldwide brands, but can branded games really help as part of your marketing efforts
Branded online games (or Advergames as they are commonly known) can be one of the most effective viral marketing agents, if used correctly
Social Advertising Changing Internet Marketing: Moving From Forced Advertising To Opt-In Ads
SplashCast CEO Helps Define The Emerging New Marketing Field At L.I.S.A Conference - First Forum Dedicated To Social Advertising
Internet Marketing And Viral Marketing
Viral marketing is a unique tool designed to create so much buzz about the article itself that even the largest sites will want to publish it.
Video Email And Its Impact On Internet Marketing
Email is a revolutionary means of communication facilitated by the advances in information technology. With the acceleration of e-commerce as a consequence of these same technological innovations, email is now a significant means of marketing products and services through the internet. Through email, myriad companies and businesses have a convenient means of reaching potential consumers. Through email, marketing copies get delivered directly to a person?s inbox; companies no longer had to wait for consumers to come across their ads in the internet.
Consorte Media Announces New Email Marketing and Video Advertising Solutions
New product offerings from leading Hispanic digital marketing company give publishers additional ways to monetize traffic and help advertisers connect with Hispanics online
Viral Marketing:10 High-Impact, Viral Marketing Strategies,To Explode Your Sales
Hello, do you have any website that is not bringing
in a lot of sales?Would you like to know a few smart and sharp viral
marketing secrets to turn it around and explode
your sales?If yes, may I offer you 10 high impact viral marketing
strategies to increase your sales!Viral Marketing is allowing people to giveaway and
use your free product or service in order to multiply
your marketing quickly over the internet. The idea
behind viral marketing is that you include your ad
with the freebie people giveaway or use.
You must understand this next statement:
The successful network marketing company is "Product Focused and Business Driven."
What does that mean? It means that your company must always be products and services focused, but driven by the business opportunity.
And your products and services must be the "anchor" of your MLM business.
If you are looking at a company that has bad products, so goes your business. You MUST be sure your company has QUALITY Products! QUALITY creates part of the VALUE in the prospect's mind!
Your products create the value to the consumer, and you must be able to talk intelligently about what your are offering to them.
There are many types of products to market in MLM:
Nutrition. Skin Care. Technology. Vitamin Drinks. Legal Services. Internet Malls. Toys. Food. Cars. Real Estate. Computers. Educational Materials. Make up and Cosmetics. Water Filters. Air Filters. Cell Phones. Long Distance. Electricity. Diet and Weight Loss products. Anti Aging Products. Music. Books. Scrap Books. Religious Materials and Products. Clothes. Personal care items. Mortgage Services. Financial Services.
The list of MLM Product Possibilites is almost ENDLESS.
But here is a warning:
Do Not get too detailed about your products and services you choose, no matter what you choose to sell. You see, people really don't care, for the most part, about the ingredients or technical aspects of your products and services.
INFERNO Secret:
Most people have one question about your products and services... "How are they going to improve my life, and do they really work?" This should drive your choice of products.
Your job is to educate, NOT SELL, the customer on the merits and value of your product and service line. If you educate them, and you will learn later in PassionFire how to do that, you will find them much more open to trying them.
The Rules of MLM Product Selection.
What type of products and services does your company provide you? You must know what we at PassionFire call the "Rules of MLM Product Marketing," to help you select the products right for you.
There are 4 of them:
1) "The Rule of Details."
Don't get lost in the details of your products and services... get lost in the VALUE that they bring to the customers life. Learn about what you are marketing, but then blend that in with how it will help CHANGE their life.
2) "The Rule of How to."
You must understand how your products and services do work, but only to the point of being able to talk intelligently about them. Don't overwhelm the prospect with your knowledge, but EXCITEMENT about the products.
3) "The Rule of Focus."
Keep your focus on the MAIN product and services... .if there are a LOT of them, keep your focus on the ones that are the main ones, and learn about them, and master what you need to talk about them. The others, you need to be aware of, but keep your focus on the MAIN ones, and know how to talk about them.
4) "The Rule of Value."
You will never market any products to anyone if they don't see VALUE in what your products. Know what the value is to the consumer with your products, and know, when it is prudent, the overview details of the products to enhance the value of your products.
The 2 Kinds of MLM Products.
Ok.
What kind of products and services are there out there?
Basically 2:
1) Tangible.
2) Intangible.
Tangible:
These are the products you can TOUCH, SEE, SMELL, and TASTE. They are the ones you can hold in your hand, like make up, vitamins, diet powders, cleaning solutions, part favors, toys, and the list goes on.
And the Tangibles are the biggest portion of the industry, especially the supplement portion,because most people like to market what they can TOUCH and FEEL.
Intangibles:
Intangibles are the products and services you CANNOT touch, see, and feel. They are the services like Internet services, Legal Services, Tax services, Life Insurance services, and similar types of products and services. It is a very fast growing part of the MLM industry.
These products you need a little more detail knowledge about them as to show the customer they can provide VALUE to their life. And the understanding of HOW they work will provide some good conversation with your prospects on the benefits of owning your services.
You need to ask yourself some questions about your products.
"What would be my favorite product and why?"
"How would my products benefit people and change their life?"
"What products does the company sell the most of?"
"What is the average price of each product?"
"What has some great testimonials about your products?"
""How large is the market for your products and services?"
"Who is your competition?"
"Why would somebody want your products?"
"What products seem to have the most SIZZLE about them?"
Most MLM companies have multiple products, and the one you like the most, you will be the most PASSIONATE about, and will talk about the most.
INFERNO Secret:
The product you have the most PASSION about, you will create the most value for.
The Passion Value Rule for Network Marketing Products.
That is what we call the "Passion-Value" Rule. Know what you are the most passionate about, and you will have the most "Emotional Attachment" to, and that would be the product you will be most likely to talk about the most.
Know your products ands services line that you choose. Understand the overview of them, and focus on the MAIN ones, and keep your focus on those for the most part. Have and understanding of the other products and services, but usually, 80% of your volume will be done by 20% of the products. Keep that in mind.
Doug Firebaugh / PassionFire Intl
(c) 2005/ all right reserved
http://www.passionfire.com
Doug Firebaugh is one of the top MLM trainers/speakers/authors in the world, with over a million people a month reading his training ezine. He spent 13 years fulltime in MLM, and the last 7 years has been traveling the world training and speaking. He lives in Birmingham Michigan, and you can receive a FREE subscription to the MLM Success HEAT Training Letter at: http://www.passionfire.com/pf_heat_4.html
Contact: doug@powerfire.com