ADUTAINMENT: Advertising as Entertainment
JellyBasket.com - JELLY by the CASE or as a GIFT BASKET.

Consorte Media Announces New Email Marketing and Video Advertising Solutions
New product offerings from leading Hispanic digital marketing company give publishers additional ways to monetize traffic and help advertisers connect with Hispanics online

How to Incorporate Viral Marketing Techniques to Your Internet Marketing Arsenal
Viral marketing is not the last disease found, nor a virus to your desktop

SIPA's 32nd Annual Conference Showcases Latest Internet Advertising Trends And Email Marketing Through Client Newsletters
The Specialized Information Publishers Association Will Feature Leadership Keynote Speakers (http://www.newsletters.org/Events/Annual/2008/index.htm), Jay Berkowitz, Josh Macht, Bob Bly, Chris Schroeder And Fredrick Marckini On June 1, 2008 In Washington, DC

MJM Internet Adds Internet Video Production to Enhance Dealership Websites With Tactical, Online Video Marketing
Automobile dealership website production firm, MJM Internet, has added Internet video products to enhance their clients' online marketing. Produced quickly, and at low cost MJMI internet video's feature online actors, and dealership personnel. They help bring car dealerships' online marketing to life using the site, sound and motion of video seemlessly added to their websites. Flexible and effective, integrated video should prove to give dealerships a competative advantage.

Viral Marketing:10 High-Impact, Viral Marketing Strategies,To Explode Your Sales
Hello, do you have any website that is not bringing in a lot of sales?Would you like to know a few smart and sharp viral marketing secrets to turn it around and explode your sales?If yes, may I offer you 10 high impact viral marketing strategies to increase your sales!Viral Marketing is allowing people to giveaway and use your free product or service in order to multiply your marketing quickly over the internet. The idea behind viral marketing is that you include your ad with the freebie people giveaway or use.

Dealerskins' Digital Video Viral Marketing Project for Auto Dealers Takes Internet by Storm
Dealerskins, (www.dealerskins.com) a division of Dominion Enterprises and a leading provider of automotive dealer web solutions, has launched a video and viral marketing project to promote its highly successful nationwide user groups. The video can be viewed at; http://www.youtube.com/watch?v=Yn09XoUySFg It tells the initially sad tale of a dealership Internet sales team, and ends with a strong redemptive finale at a Dealerskins User Group. There is a tongue-in-cheek reference to Glengarry Glenn Ross with a cameo from company founder; well know ...

Free Web Advertising: Chat Room Marketing Secrets Of Internet Marketing Gurus Exposed
Have you ever been to a chat room?Have you ever posted a message?If yes, now you may learn some free web advertising secrets on how to market your products and services in chat rooms.Chat Room Marketing is the use of online chat rooms to promote your product or service.

Internet Marketing - How to Make your Online Advertising Business Produce Money on Internet Marketing
The success or failure of your Internet marketing business depends largely on the Internet users. If they are interested on the products and services that you are offering for sale, definitely you can expect hundreds to thousands of dollars in revenues from your online business. On the other hand, if they are just too lazy to hear what you want to say and what you are offering, better shut down your personal computer unit and find some other ways of earning money.

Best Email Advertising of 2008 to Be Named by Web Marketing Association
The Best email advertising in 86 industries will be judged as part of the 2008 Internet Advertising Competition awards. Companies or agencies wishing to nominate their work for consideration may do so at IACAward.org (http://www.iacaward.org?gad=CNvQkJkDEgjMICey2iA0NRi6nML_AyCb88Qv) before the deadline of January 31, 2008.

Internet Video Marketing-Discover The Latest Evolution In Online Marketing
Currently, most marketing brochures and newsletters are using text and pictures in combination to attract a consumer's attention. Some pictures are a combination of still and animated objects to better the chances of attracting a prospective customer. But, if there is anything advertisers and consumers have learned about marketing, television advertisements are still the best way to attract attention for a product and keep it in the consumer's memory.

Social Advertising Changing Internet Marketing: Moving From Forced Advertising To Opt-In Ads
SplashCast CEO Helps Define The Emerging New Marketing Field At L.I.S.A Conference - First Forum Dedicated To Social Advertising

Viral Marketing - The Future Of Advertising?
To understand viral marketing you need to be familiar with social memetics ? the idea of viral marketing is to create a product or advert that encourages the end user and potential customer to also become your promoter.

Viral Videos: Lethally Effective Advertising Carriers
Are you one of those millions out there hooked on the viral video craze? This article describes the opportunities that viral videos offer to internet marketers.

Viral Marketing: Internet Marketing Strategies
First of all, I realize that anything with "viral" in the name doesn't conjure up images of something you want close by, but there is a new type of Internet marketing known as "viral marketing" is worth investigating. Despite its unflattering appellation, it is an effective Internet collaboration marketing tool, and one that is important to understand if you want to expand your business.

Mortgage Marketing - Viral-Email, Referral Marketing Strategy
This is a devastatingly powerful way to extend your marketing reach. For this to work right you need a website that promotes your business.

If You Can't Answer This Question Your Business is Doomed!

How do you answer the seemingly easy question, "What do you do?" Do you talk about YOU? Do you talk about your products/services? Do you talk about your industry? Do you explain the process of how your products/services work? If you answered yes to any of these questions you are missing an enormous opportunity.

Every time someone asks you "What do you do?" and every time someone reads your marketing materials you have the opportunity to:

* Interest potential clients
* Increase the potential for referrals
* Find out about potential strategic alliances
* Create recognition for yourself and your business
* Position yourself as an expert

Stop right now and take the time to discover how to answer the question, "What do you do?" in a profitable way.

The bottom line is that in general, people are not really that interested in you and what you do (you may have heard this before, start believing it!) What they really want to know is what you can do for them. All of the communication about what you do must focus on the benefits of your products/services, not the features. Focus on how your products/services benefit the people who use them and the results they can expect.

Think about the last time you met someone and they told you what they do. Do you remember what they told you? If so, would you be able to clearly explain it to someone else? Your goal is that the people who hear or read your marketing messages remember what you do AND are able to tell someone else.

The first step to answering the question, 'What do you do' is to define your ideal client. The more specific you are, the more success you will have in building your business quickly and positioning yourself as an expert. The next step is to define what do you do for your clients. How you benefit them. When you are clear about these two things, and you can easily communicate what you do, you will feel more confident talking about your business. People you talk with will easily see exactly how you can help them and hopefully remember what you do!

Here are some examples to get you started (as you can see, you don't necessarily need to mention your profession!):

- "I work with professional women who want high returns on their investments" (Financial Planner)

- "I create delicious, healthy meals for busy executives that have no time to cook." (Personal Chef)

- "I help busy doctors find more time to spend with their families" (Life Coach)

- "I rescue stressed out business owners when their computers crash" (Computer Technician)

- "I help stay-at-home moms feel pampered and relaxed" (Massage Therapist)

Try out this formula: I work with (your niche or ideal clients) who are having trouble with (problems your ideal clients face) and who want (what they want to see happen, the result).

Another way to explain what you do is to relate it to a known situation, a common experience. So when someone asks you what you do you can say, "Well you probably know how busy doctors are, what I do is I help them spend more time with their families." Or, "You know how stay-at-home moms are always taking care of everyone else, well what I do is make THEM feel taken care of."

You will know you are on the right track when the next question you are asked after you say what you do is: "How do you do that?"

Don't wait another minute. Get started now, grab a piece of paper and write down what you do and then practice saying it. You can test it out on friends and colleagues to refine and improve it. Then start using it everywhere (with people, on your website, on your business card) and you will see and feel the difference this makes in attracting more clients!

Life & Business Coach Stephanie Ward helps business owners set their profits on fire! Get your free monthly profit tips plus bonus report at: http://www.fireflycoaching.com