ADUTAINMENT: Advertising as Entertainment
JellyBasket.com - JELLY by the CASE or as a GIFT BASKET.
Republicans and Sex

Mortgage Marketing - Viral-Email, Referral Marketing Strategy
This is a devastatingly powerful way to extend your marketing reach. For this to work right you need a website that promotes your business.

Consorte Media Announces New Email Marketing and Video Advertising Solutions
New product offerings from leading Hispanic digital marketing company give publishers additional ways to monetize traffic and help advertisers connect with Hispanics online

Viral Marketing - The Future Of Advertising?
To understand viral marketing you need to be familiar with social memetics ? the idea of viral marketing is to create a product or advert that encourages the end user and potential customer to also become your promoter.

Best Email Advertising of 2008 to Be Named by Web Marketing Association
The Best email advertising in 86 industries will be judged as part of the 2008 Internet Advertising Competition awards. Companies or agencies wishing to nominate their work for consideration may do so at IACAward.org (http://www.iacaward.org?gad=CNvQkJkDEgjMICey2iA0NRi6nML_AyCb88Qv) before the deadline of January 31, 2008.

Internet Marketing - How to Make your Online Advertising Business Produce Money on Internet Marketing
The success or failure of your Internet marketing business depends largely on the Internet users. If they are interested on the products and services that you are offering for sale, definitely you can expect hundreds to thousands of dollars in revenues from your online business. On the other hand, if they are just too lazy to hear what you want to say and what you are offering, better shut down your personal computer unit and find some other ways of earning money.

Free Web Advertising: Chat Room Marketing Secrets Of Internet Marketing Gurus Exposed
Have you ever been to a chat room?Have you ever posted a message?If yes, now you may learn some free web advertising secrets on how to market your products and services in chat rooms.Chat Room Marketing is the use of online chat rooms to promote your product or service.

Video Email And Its Impact On Internet Marketing
Email is a revolutionary means of communication facilitated by the advances in information technology. With the acceleration of e-commerce as a consequence of these same technological innovations, email is now a significant means of marketing products and services through the internet. Through email, myriad companies and businesses have a convenient means of reaching potential consumers. Through email, marketing copies get delivered directly to a person?s inbox; companies no longer had to wait for consumers to come across their ads in the internet.

Dealerskins' Digital Video Viral Marketing Project for Auto Dealers Takes Internet by Storm
Dealerskins, (www.dealerskins.com) a division of Dominion Enterprises and a leading provider of automotive dealer web solutions, has launched a video and viral marketing project to promote its highly successful nationwide user groups. The video can be viewed at; http://www.youtube.com/watch?v=Yn09XoUySFg It tells the initially sad tale of a dealership Internet sales team, and ends with a strong redemptive finale at a Dealerskins User Group. There is a tongue-in-cheek reference to Glengarry Glenn Ross with a cameo from company founder; well know ...

Viral Video Evolved - Startup LonelyBloggers.com Launches With Viral Marketing Case Study
LonelyBloggers.com is proud to announce a 7 episode, 40 minute viral video series called LBTV that can be watched in it's entirety on YouTube right now. Despite recent reports that a viral video now cost up to $250,000 to produce, LonelyBloggers was able to produce our viral video series with only a $5000 budget. Internet marketers need to understand the growing importance of adding video to your marketing mix as people flock to video sharing sites like YouTube. This means potentially free website traffic as a result, all the time presenting your brand in an exciting manner. Viral Marketing has to be considered as a key part of your future marketi...

Social Advertising Changing Internet Marketing: Moving From Forced Advertising To Opt-In Ads
SplashCast CEO Helps Define The Emerging New Marketing Field At L.I.S.A Conference - First Forum Dedicated To Social Advertising

Internet Marketing And Viral Marketing
Viral marketing is a unique tool designed to create so much buzz about the article itself that even the largest sites will want to publish it.

SIPA's 32nd Annual Conference Showcases Latest Internet Advertising Trends And Email Marketing Through Client Newsletters
The Specialized Information Publishers Association Will Feature Leadership Keynote Speakers (http://www.newsletters.org/Events/Annual/2008/index.htm), Jay Berkowitz, Josh Macht, Bob Bly, Chris Schroeder And Fredrick Marckini On June 1, 2008 In Washington, DC

Viral Marketing:10 High-Impact, Viral Marketing Strategies,To Explode Your Sales
Hello, do you have any website that is not bringing in a lot of sales?Would you like to know a few smart and sharp viral marketing secrets to turn it around and explode your sales?If yes, may I offer you 10 high impact viral marketing strategies to increase your sales!Viral Marketing is allowing people to giveaway and use your free product or service in order to multiply your marketing quickly over the internet. The idea behind viral marketing is that you include your ad with the freebie people giveaway or use.

Viral Videos: Lethally Effective Advertising Carriers
Are you one of those millions out there hooked on the viral video craze? This article describes the opportunities that viral videos offer to internet marketers.

MJM Internet Adds Internet Video Production to Enhance Dealership Websites With Tactical, Online Video Marketing
Automobile dealership website production firm, MJM Internet, has added Internet video products to enhance their clients' online marketing. Produced quickly, and at low cost MJMI internet video's feature online actors, and dealership personnel. They help bring car dealerships' online marketing to life using the site, sound and motion of video seemlessly added to their websites. Flexible and effective, integrated video should prove to give dealerships a competative advantage.

A Three Day Marketing Plan for Better Google Rankings


If you're reading this article, you've probably discovered that simply building a website is not enough to ensure success with your small business. Competition on the web is fierce. Rising to the top of the search engines is often a combination of web-savvy marketing, link trading, and understanding the intricacies of complex ranking algorithms for search engines. You may have already spent a great deal of time optimizing your pages, creating content, and building your email lists. It's easy to get overwhelmed in your web marketing endeavors, especially if you're a small business or a business moving online from a brick-and-mortar location.

Don't worry - the marketing tools that you're about to work with will enhance your search engine rankings AND attract more visitors, and they don't require any extra coding or hard core marketing. You can accomplish a lot in three days - maybe enough to take the rest of the week off!

Day #1: Use Craig's List. (http://www.CraigsList.org)

This is a simple, but rarely used, tool for those that are not so tech-savvy. If you're not familiar with Craig's List, here is a bit of information: it is one of the most highly-trafficked websites for thirty-something's and twenty-something's on the web. CraigsList announced last year that they were currently serving over 75 million page views per month. The site is ranked among the world's 125 busiest websites (Alexa). Almost all ads are free (only employers pay to post "help wanted" ads in some areas), and highly trafficked in major cities such as San Francisco, New York, and DC. Craig's List adds instant link popularity - a friend of mine started a literary website and found himself with over 800 hits a day from several well-constructed CraigsList ads that were "googled".

How to Do It:

Step 1: Write the ad first. 50-100 keyword-rich words work best, along with a link using your target keywords. Craig's List accepts html tags and allows you to upload images. If you are an online retailer, consider advertising one product as a test with a link to your website's entrance.

Step 2: Decide which region you are posting in. If you are a national company, try out a major metropolitan area. If you are regional, stick to the area you service.

Step 3: Find the appropriate category for your ad. Don't spam the forums, the Craig's List Counter Culture will resent you! If your website advertises a massage business, choose "therapeutic services". If you offer classes, choose "lessons". If you don't fit into a specific category, choose "small business ads".

Step 4: Write a specific, keyword-minded headline - don't try to be too vague or clever. If you offer freebies or coupons, mention this in your ad.

Step 5: Post! And make sure you check your email to confirm the ad. (You can always tweak the ad as long as you keep the email.)

If you have time, create an additional ads. You'll have to change most of the content. CraigsList's software is intelligent with recognizing duplicate content. If you are compelled to place a second, third, or 30th ad, change up your keywords and rewrite the ad. Craig's List erases ads after 30-60 days, so be prepared to post again in a month or so. It's worth the effort - if not for the direct response, then at least for the link popularity. Craig's List is one of the first websites in line for the infamous "Google dance."

Day #2: Become a Vendor

Okay, you're probably thinking, I already AM a vendor. My question to you is, "Why aren't you listed as one?" I'm not talking about the internet directories or link exchange websites that list thousands of vendors under the term "resource directory". What I'm referring to, specifically, is what associations, trade publications, and commerce websites term as a "vendor list". (Sometimes also called a "vendor directory".)

Vendor lists and directories are great tools to market your website, services and products to a specific niche. The best part is that most of these places don't require a link-back and your listing is permanent. The resources listed are provided as a service to their members. In fact, many of these companies will also send out a yearly print version of their vendor list. Your link popularity will be affected as well, since associations and other professional organizations are typically linked to by their members.(making them a "popular site" in the eyes of the search engines... ) It really doesn't matter what you're selling - a quick Google search will turn up links to a plethora of vendor lists in various industries and niches.

How to Do It:

Step 1: Using your keywords, prepare your descriptions ahead of time. If you've worked with link exchanges, you'll probably already have a few descriptions in mind. The link title should contain your primary keywords. (Not necessarily your website or company name!) for example, if you sell magic supplies, you'll probably want to use the word "magic supplies" in the title.

Step 2: Find the directories. Keep in mind, a lot of government website use these terms as well, which is great if you have a service or products to sell to the government - you can print out the paperwork to do later. Otherwise, ignore the .Use Google (of course!) to find specific niches. The following terms will help you find what you need. Substitute your market or service for the word "keyword" to find the directories you need.

- "vendor list" keyword

- "keyword" vendor list

- "keyword" supplier list

- "supplier list" keyword

- "vendor directory" keyword

- "keyword" vendor directory

- "supplier directory" keyword

- "keyword" supplier directory

Some of the website will require you to email the information, while others simply have a form to fill out and wait for approval. It may seem a bit tedious, but if you turn on "auto fill" through your browser, you'll find it easier to fill out a lot of forms in little time. Remember, a permanent link from a respected authority is a powerful thing!

Day 3: Get Froogled (http://www.froogle.com)

If you sell a service or information product, it's time to try out Google's newest feature: Froogle. Froogle allows you to upload images, product descriptions, and physical store information to its search engine within 24 hours. And remember, as a Google product, your website unofficially has a chance of increased ratings - after all, Google googles Fro ogle! (say that ten times fast!)

How to Do It:

You can find all of the step-by-step information on using Froogle at its respective homepage.

If you don't sell specific items, however, Google isn't going to approve your listing. If you're a service provider, you MAY be allowed to create listings. For example, you can't list vague graphic design services but you may be allowed to use a "logo design package". You may also be able to publish a report or eBook and market it alongside its print competition.

If Google doesn't accept your product feed, it may be worth it to open up an eBay store. Ebay stores are automatically added to Google's feeds, and although they cost a little extra money a month, it may be worth it considering the sheer numbers of searches Froogle is already claiming.

Once you've put these powerful tools into motion, keep a eye on your rankings and your website statistics to see what's working and what isn't. Take a breath before you get back to your enormous to-do list. Congratulate yourself for being ahead of the game. After all, up to 70 percent of small businesses are still without a web presence. Take some pride in building your business in a global market.

And get back to your weekend, instead of your work. :- )

Melissa Brewer is a freelance copywriter specializing in original web site content. Her articles have appeared across the web and she is available for hire through her website or eLance.com.

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