ADUTAINMENT: Advertising as Entertainment
JellyBasket.com - JELLY by the CASE or as a GIFT BASKET.

More Businesses Rely on Streaming Video to Boost Sales
Online Video Production Company Chosen by Trade Magazine Publisher to Offer an Essential and Cost-Effective Advertising Tool

Marketing Automation Leader Marketo Increases Customer Revenue, Gains Industry Recognition
Lead Management Solution and Thought Leadership Fuel Nine April Customer Wins and Blog Community Growth

Can Group Collaboration Software Meet Business Needs?
According to a survey conducted by InfoTrends/CAP Ventures entitled "Content-Centric Collaboration," 51 percent of businesspeople utilizing technology such as Microsoft Office and e-mail collaborate almost daily as a part of their business operations and need group collaboration software to support electronic collaboration.The report indicated that the need would continue to grow over the next year.

I Want To Start My Own Business, But I Can?t
There are so many illusions to starting your own business, but the biggest one is what people tell themselves all the time. ?I want to start my own business, but I can?t.? A litany of excuses as long as a Christmas list usually follows this statement.

Affordable Video Email Marketing: Anyone Up For An 800% Increase In ROI?
The allure of affordable video email marketing has kept many of us lying awake in our beds just dreaming of what that could do for our profits.

Internet Home Business Opportunity - Start to Earn Money With Zero Cost Investment Plan
Would you like to earn more cash with internet home business opportunity?

Duquesa Marketing Client Selected for Prestigious Trend Select Retail Review at Cosmoprof 2008 - ClaudiaTracie? Aromatherapy Chosen From Over 2500 Par
Geoff Ficke, President of consumer product design and marketing firm Duquesa Marketing, announced today that his firm's client Tracie Dyer has been selected to participate in the Trend Select Luxury Retail Review Program at Cosmoprof Bologna 2008.

Awning Cleaning Business Case Study: Entrepreneurship 101
It is most fascinating to study how entrepreneurs spot opportunity in the market place. "My name is Lance Winslow and I am a serial entrepreneur, I admit I am addicted and need help.

Could This Be The Missing Link To Your Online Marketing Business Success?
Could your online marketing business success be hinging on some long ago dreams or aspirations, that have long since been forgotten? That was never allowed to materialize into nothing but some childhood fantasy?

Is The Traditional Press Review Still A Business Tool Of The Future?
Press reviews are a common and basic feature for surveying the market situtation, your company's public image and the coverage of your competitor's business. Only if you are well-informed about theses topics, you can make sound business decisions.

How To Incorporate Adsense Into Your Affiliate Marketing
A lot of people are lured by affiliate marketing because it can be financially rewarding, even if you just stay at home. Affiliate marketing programs are the best alternatives to those who are sick and tired of their arduous daily work just to climb up the venerated corporate ladder. You don?t need products to sell, you just have to market them on your own web site and you don?t have to worry about processing the customers? payments and the shipment of the products. If you are already into affiliate marketing, you probably were thinking about these benefits, too, before deciding to join an affiliate program.

Ephor Group Provides Growth Equity Financing and Management Services to Provide HR Services to Small Business
Outsourced HR services expanding to small businesses beyond administrative and basic HR. Results include alignment of all people and HR activities with financial objectives, improved workforce productivity and more motivated workforce.

Business Intelligence Provider Hoover's Releases Mid-December Look at Top Holiday Retailers, As Taken From Latest Edition of 'The Hoover
Hoover’s today announced a mid-December look at the performance and marketing tactics of the top retailers from among the latest edition of The Hoover’s 100, a monthly list of the companies most searched on the company’s Web site (http://www.hoovers.com).

PCI Compliance Makes Good Business Sense
Credit card fraud is one of the most common forms of identity theft going on today. Billions of dollars are lost every year due to this problem, and those billions are coming out of everyone's (merchants and consumers) pockets. Something needed to be done to help guard sensitive information and maintain the integrity of the system.

Article Marketing: Write With Pictures Instead Of Words To Draw In Your Audience
There's one thing that separates those popular articles that get distributed everywhere from the ones that languish in obscurity - and that's imagination.

Marketing and Design to Get the Most out of Your Website

Once you have figured out your what your focus should be,think of ideas and sketch out each page. Start with you home page; this page should be a 3-5 paragraphs long and state who you are and what you do and guide the viewer to the rest of the site.

Keep in mind that the average web browser will decide to leave or stay on your site in the first 6 seconds! Get there attention, but don't scare them away! (See our other article on how to write good copy)

Once your site is up, market it! What good is this great site that you have spent so much time and money on if no one can find it?!

List your website address in ALL your printed promotional materials. Business cards, postcards, flyers, etc ... Then submit your site to the search engines.

Consider hiring someone to do monthly submissions for you to keep your site fresh on the search engines. It also helps to optimize at least your home page for your most relevant keywords and phrases. (See our other article on how to write copy search engines love)

Try to get your site listed on other related sites that may already have established rankings with the search engines. The more ways the potential client has of finding your site, the better. This is "Link Popularity".

Writing articles related to your field and submitting them to related sites and article bank sites (such as http://EzineArticles.com/) is another great why to build inbound links to your site.

Your website doesn't have to be fancy, just clean, informative and easy to navigate. Remember the 6 second rule. Here are some basic guidelines for content to include in your site:

- A complete description of your products and/or services "Services page" The more information you give your visitors, the more informed they will be when they contact you.

- Pictures, everyone loves pictures! Every page on your site should have at least one picture or graphic. But be sure they are related to your business. Depending on your industry, you might even want to have a "gallery page"

- Have a "Packages" or "Pricing page" If you don't list your prices, your prospects might go somewhere that does. Ever been in a store with no price tags? In cases like this, many people think that the products are too expensive or that the company will try to get them to buy something they don't really need. At the very least, list a starting range and maybe a description of your average package.

- Testimonials. People want to feel that you can actually produce what you claim. Get testimonials from past clients and put their names on it and maybe even where they live, as not to seem like you made them up.

- Give a brief history/bibliography. This is usually the "About Us" page. State your experience, why you got into the business, etc ... it is OK to embellish a bit for readability, but don't lie! If you are a member of any professional organizations, list those here too.

- FAQ's ... Answers to frequently asked questions is another good thing to have on your website ... . This will add valuable information to your site and save you time in having to answer the same questions to every new client.

- Links to friends and colleges in related fields is another great thing to have on your website. This makes you appear to have greater experience to the prospective client. And offers valuable information to your visitors. Of course, you should trade links with your competition. Look around, I would be willing to bet that in most cases, your competition has a link referral system.

- Finally, the "Contact" page ... make sure your contact info is easy to find ... it doesn't hurt to have the contact info a the bottom of every page and then detailed on the "Contact" page. Always, have a phone number AND an email contact. You should also have your location somewhere on your website, so people know where you are, even if you work from home and don't want to advertise your home address, you can put the city you are in. Or you can get a local P.O. Box. Most people like to work with local businesses.

Plush Designs offers affordable website and graphic design and search engine marketing services.

Check out our website for more details. http://www.PlushDesigns.net

Don't get left behind! Isn't it time to get your business online?