ADUTAINMENT: Advertising as Entertainment
JellyBasket.com - JELLY by the CASE or as a GIFT BASKET.
Republicans and Sex

SIPA's 32nd Annual Conference Showcases Latest Internet Advertising Trends And Email Marketing Through Client Newsletters
The Specialized Information Publishers Association Will Feature Leadership Keynote Speakers (http://www.newsletters.org/Events/Annual/2008/index.htm), Jay Berkowitz, Josh Macht, Bob Bly, Chris Schroeder And Fredrick Marckini On June 1, 2008 In Washington, DC

Video Email And Its Impact On Internet Marketing
Email is a revolutionary means of communication facilitated by the advances in information technology. With the acceleration of e-commerce as a consequence of these same technological innovations, email is now a significant means of marketing products and services through the internet. Through email, myriad companies and businesses have a convenient means of reaching potential consumers. Through email, marketing copies get delivered directly to a person?s inbox; companies no longer had to wait for consumers to come across their ads in the internet.

Viral Videos: Lethally Effective Advertising Carriers
Are you one of those millions out there hooked on the viral video craze? This article describes the opportunities that viral videos offer to internet marketers.

Internet Advertising: Viral Ads
Viral ads are called so because they are sent through emails, from account to account, spreading like viruses. The negative connotation of the name is merely due to its dispensational nature and not necessarily to any potential ill-effect brought on by its presence or any possible disruptive intent of the Viral Ad?s designer.

Viral Video Evolved - Startup LonelyBloggers.com Launches With Viral Marketing Case Study
LonelyBloggers.com is proud to announce a 7 episode, 40 minute viral video series called LBTV that can be watched in it's entirety on YouTube right now. Despite recent reports that a viral video now cost up to $250,000 to produce, LonelyBloggers was able to produce our viral video series with only a $5000 budget. Internet marketers need to understand the growing importance of adding video to your marketing mix as people flock to video sharing sites like YouTube. This means potentially free website traffic as a result, all the time presenting your brand in an exciting manner. Viral Marketing has to be considered as a key part of your future marketi...

Best Email Advertising of 2008 to Be Named by Web Marketing Association
The Best email advertising in 86 industries will be judged as part of the 2008 Internet Advertising Competition awards. Companies or agencies wishing to nominate their work for consideration may do so at IACAward.org (http://www.iacaward.org?gad=CNvQkJkDEgjMICey2iA0NRi6nML_AyCb88Qv) before the deadline of January 31, 2008.

Social Advertising Changing Internet Marketing: Moving From Forced Advertising To Opt-In Ads
SplashCast CEO Helps Define The Emerging New Marketing Field At L.I.S.A Conference - First Forum Dedicated To Social Advertising

Internet Marketing - How to Make your Online Advertising Business Produce Money on Internet Marketing
The success or failure of your Internet marketing business depends largely on the Internet users. If they are interested on the products and services that you are offering for sale, definitely you can expect hundreds to thousands of dollars in revenues from your online business. On the other hand, if they are just too lazy to hear what you want to say and what you are offering, better shut down your personal computer unit and find some other ways of earning money.

Mortgage Marketing - Viral-Email, Referral Marketing Strategy
This is a devastatingly powerful way to extend your marketing reach. For this to work right you need a website that promotes your business.

Internet Marketing And Viral Marketing
Viral marketing is a unique tool designed to create so much buzz about the article itself that even the largest sites will want to publish it.

Using Viral Advergames For Worldwide Advertising and Marketing
Branded online games are being used more and more as an advertising medium by everyone from small businesses to big worldwide brands, but can branded games really help as part of your marketing efforts Branded online games (or Advergames as they are commonly known) can be one of the most effective viral marketing agents, if used correctly

Viral Marketing: Internet Marketing Strategies
First of all, I realize that anything with "viral" in the name doesn't conjure up images of something you want close by, but there is a new type of Internet marketing known as "viral marketing" is worth investigating. Despite its unflattering appellation, it is an effective Internet collaboration marketing tool, and one that is important to understand if you want to expand your business.

Viral Marketing:10 High-Impact, Viral Marketing Strategies,To Explode Your Sales
Hello, do you have any website that is not bringing in a lot of sales?Would you like to know a few smart and sharp viral marketing secrets to turn it around and explode your sales?If yes, may I offer you 10 high impact viral marketing strategies to increase your sales!Viral Marketing is allowing people to giveaway and use your free product or service in order to multiply your marketing quickly over the internet. The idea behind viral marketing is that you include your ad with the freebie people giveaway or use.

Viral Marketing - The Future Of Advertising?
To understand viral marketing you need to be familiar with social memetics ? the idea of viral marketing is to create a product or advert that encourages the end user and potential customer to also become your promoter.

MJM Internet Adds Internet Video Production to Enhance Dealership Websites With Tactical, Online Video Marketing
Automobile dealership website production firm, MJM Internet, has added Internet video products to enhance their clients' online marketing. Produced quickly, and at low cost MJMI internet video's feature online actors, and dealership personnel. They help bring car dealerships' online marketing to life using the site, sound and motion of video seemlessly added to their websites. Flexible and effective, integrated video should prove to give dealerships a competative advantage.

Top 10 Tips to Create A Business Plan! (For People Who Hate Business Plans)


One of the key challenges for any business is to remain focused and invest resources for maximum pay-off. It's said that 80% of a business's activity accounts for only 20% of total profits. In plain language, most of the work we do is unfocused, poorly designed and ineffective. In today's competitive world, no business, whether it's an individual professional or a large manufacturing operation, can survive with that much lost time and wasted effort. A business plan can help, but most small business owners (and some managers/supervisors) hate doing them! In the spirit that any map is better than no map, here are my top ten keys to creating your own map to success:

1. Have a dream. This sounds simple and obvious, but answering the questions: "Why am I doing this? What's the big picture?" can lead to profound changes in many organizations. Too often in the daily grind, we forget to think about where we want to go, or why we started the business or took the job in the first place.

2. Make the dream bigger. What if the whole world bought your products or loved your service? What would it mean if your profits, or your personal income were 10 times greater? How about 100, or 1000 times greater? What shifts in focus would that require? Would your daily routine change? Would you spend your time and energy on different problems, attend to different priorities? Why wait?

3. Make the dream clearer. Have a precise description of exactly what you want and hang it in your office, in the employee lunch room, in the restrooms, and on the dash of your car. Use key words, phrases, a photograph of your future office building or whatever symbol will crystallize the dream and make it real for you and for every member of your team

4. List 100 obstacles that will get in your way. Enlist staff, friends, competitors to help. Ask your customers to join with you in looking for the roadblocks, blindspots and bottlenecks that prevent you from growing. Make it a matter of personal pride to never have a problem pop up that you haven't already considered.

5. List 1000 solutions, 10 for each potential problem. The key here is creativity, flexibility, and responding instantly when the unexpected happens. Expect the unexpected, and have a file of alternative solutions at your finger tips. It's called contingency planning. Do it!

6. Get tons of advice. Have your accountant, your attorney, your insurance agent, your spouse and your cousin take a look at this. If you can't explain it to them, will you be able to explain it to your staff? If these people don't understand and support your plan, will you be able to maintain your own enthusiasm over the long haul?

7. Get GOOD advice. After explaining your dream and your plan to lots of people, sit down with a handful of those you trust the most, and pay them to give you their best feedback. Lots of people can give you technical advice, expert advice, and even friendly advice. Wisdom is more important, and harder to find.

8. Create the path of least resistance. Using the dream as your goal, and knowing the obstacles that could get in your way, begin mapping your way through the wilderness to your destination. What's the easiest, most direct, route? What's the safest route? Which combination of activities and priorities makes the most sense?

9. Take action. Once you know where you want to go and have a path to get there, start walking! Too many managers put their business plan into a nice file folder that is never looked at because they are too busy working "hard." Instead, use your efforts and your plan together so that your effort is focused, productive and smart!

10. Re-assess often. Just as someone hiking across barren territory needs to periodically stop and check their map and compass to avoid walking in circles, business owners and managers need to check their direction and their priorities. Conditions change. Opportunities pop up or disappear, new problems arrive or the nature of the dream changes. All of these things will happen. Plan for it! Regularly step outside your business to re-assess and redefine your most important tasks. You can't afford to spend 80% of your effort in busywork and unprofitable distractions. Re-assess and stay on course.

© Copyright 2003 by Philip E. Humbert. All Rights Reserved. This article may be copied and used in your own newsletter or on your website as long as you include the following information: "Written by Dr. Philip E. Humbert, writer, speaker and success coach. Dr. Humbert has over 300 free articles, tools and resources for your success, including a great newsletter! It's all on his website at: http://www.philiphumbert.com

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