ADUTAINMENT: Advertising as Entertainment
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Republicans and Sex

S4 Inc.'s Chandu Shah named Massachusetts Minority Business Person of the Year
Chandu Shah, President and CEO of S4 Inc., was recently honored as the Small Business Administration (SBA) Massachusetts Minority Business Person of the Year for 2007. This award was presented by Massachusetts Governor Deval Patrick to recognize Mr. Shah as an outstanding minority small business owner, and for his personal achievements and contributions to our nation's economy.

Digital Marketing Agency Guava Signs Mars Drinks for Search Marketing
Pan-European digital marketing agency, Guava, has added another prestigious name to its client portfolio by signing a search marketing deal with FMCG giant Mars Drinks.

The Staubach Company Featured in Houston Business Magazine
The Staubach Company, a privately-held commercial real estate group, was listed in Houston Business Journal's list of leading commercial real estate brokerage firms.

Boston Analytics Unveils Quantitative Marketing Research Services
Knowledge services firm supports successful product launches to customers by collecting, customizing, analyzing and maintaining primary data. Researchers in the U.S. and India will cost-effectively collect, maintain and analyze data about values, demographics and locations of buyers and prospects to help determine optimum pricing, differentiate products from those of competitors and maximize the probability of new product success.

What 90 Percent of All Small Business Owners Don't Know About Small Business Insurance!
There are several factors that you should take into account when determining what types of insurance coverage you want: how large or small your small business is, how it's organized (partnership, sole proprietorship, corporation, LLC), the number of employees, how you get paid (commissions, salary, fees), whether your small business is service or product oriented, your exposure to liability and location.

Why You Need a Business Planning System NOT a Business Plan
When someone mentions business planning we have been conditioned to think about writing a business plan. There are hundreds of books and articles, tons of software, an army of consultants, and a multitude government programs to help you write a business plan.

Online Video Websites, Why You Should Leave Video Comments
Are an individual who loves getting your entertainment online? If so, there is a good chance that you know what online video sites are. In fact, there is also a good chance that you have visited, at least, one before. If you have, what did you think of the videos that you saw? If you liked them, did you rate them or leave any comments? If not, you should have http://www.babiess.info

BigHand Wins 'Best Use of Technology in Business' for South-East at The National Business Awards 2007
BigHand, the Microsoft Gold Partner specializing in voice productivity, has won the 'Best Use of Technology in Business 2007' regional award for the South-East of England. The award was made at the regional finals at The Royal Lancaster Hotel, in recognition of the market leading combination of innovation, functionality & reliability of BigHand's digital dictation workflow software.

Business Card Cutters Reflect New In-House Marketing Trend
Marketing is one of the most important facets of any successful businesses and one that can't be skimped on, but today's small businesses are finding ways to do it themselves From business card cutters to binding machines and color copiers, they are investing in the tools to make their own marketing tools to save money by creating their own marking pieces in-house

Brian Vaszily Reveals "Why Marketing Has Become So Evil (& Six Tips on How Consumers Can Overcome the Spell)"
The number one and number two reasons that marketing has degenerated into a range of sinister tricks played on consumers, according to consumer advocate and columnist Brian Vaszily, and six strategies consumers can use to protect themselves.

Lancaster Joins El Segundo as County's Most Business-Friendly City Award Winner
2006 winner congratulates new honoree; calls for regional cooperation to build business.

The Values Of Home Business
Thanks to the Internet the home business segment has witnessed some extensive advertising and all that has resulted in a virtual explosion of the home business market. There are many people who are always seeking ways to either quit their day job or supplement it with extra income through the Internet. For these people the wealth of information available is so vast that it can easily lead to a lot of confusion. Compound this with the fact that there are quite a few fraudulent and unprofitable business opportunities being advertised that it should not be surprising that people are often frustrated in their attempts to start and run a home business successfully. This is quite simply because the values of a home business are different and oddl...

SurePayroll Insights Survey: Less Small Business Owners Can Afford to Offer Healthcare, but Split on Solution
Survey shows high costs are barring more small business owners from providing health insurance than ever. Should the government step in? For small business owners as a whole, there is no clear answer

The ACCOUNTABILITY Challenge for Today's Business Management
In today's 24/7 driven business word, accountability is becoming a more critical issue for every business owner, manager, executive and salesperson. The challenge is to realize that accountability is just not a single issue, but an issue with many supporting elements.

How to Find an E-book Marketing Niche?
I truly believe in the fact that there is a market for just about everything. This does not mean that every person in the world is going to want what you are trying to sell, no matter how pretty it is packaged, but there is someone out there that will buy it. Case in point, have you ever really looked at eBay and examined what is for sale on there? for more detail you can login to www.eazy-ebook-money.com This is true for your eBook as well.

Healthplansny.com Formed to Guide New York Business Owners Through the 2006 Health Care Crisis

Westchester, NY (PRWEB) October 6, 2006 -- Two New York local insurance agencies have teamed up to create Healthplansny.com (www.Healthplansny.com) and help small business owners save money on the skyrocketing costs of group health insurance.

New Yorkers pay more in property taxes and state income taxes, and when it comes to health insurance it's not much different. New York health insurance rates are about the highest in the country and small business owners in New York are feeling the squeeze.

Small business owners in NY with 2-49 employees are subject to a health care system known as "community rating" which means that regardless of an employee's age or gender the rates are the same for everyone. Community rating was implemented back in 1996 by The New York State Insurance Department to protect the consumer from unfair rate increases due to chronic illness or medical needs. But with health care costs increasing by double digits every year for the last 10 years, community rating has created a financial burden for all New York employees and employers.

For instance, in NY, the monthly rate for a healthy 30 year old single employee who rarely sees a doctor is the same high rate as a 60 year old single employee who has a chronic illness and sees the doctor 12 times a year. Across the Hudson River in New Jersey, the business owner will pay a lower monthly premium for the 30 year old employee than the 60 year old. Now that seems fair. All 49 States price their health insurance rates this way except New York.

New York Business owners are turning to the Internet in record numbers to get competitive quotes for group health insurance and group benefits. They are desperately trying to save money on health insurance premiums and still offer a competitive benefits package to their employees. But they are discovering that it's not easy getting "real time" quotes on the Web or even straight answers. The reason for this is that most "insurance agencies" that advertise on the Web are really not insurance agencies at all. They are actually lead generation companies that take the business owners request for quotes and sell that request as a "lead" to 2, 3, 4 or even more agents. It's a "crap shoot" if leads wind up in the hands of a knowledgeable New York Agent.

Healthplansny.com is a real insurance agency run by Bill Behr and Jay Gerlitz with over 30 years of combined health insurance experience.

"We've found a niche and an opportunity to provide the small business owner with expert advice, real time quotes and good old fashioned service. We're never too busy to pick up the phone and help someone who needs us or who just has a question. With over 400 companies on the books we're looking to grow this business but still provide excellent service and low cost solutions to the frustrated small business owner," said Behr.

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This press release has been reprinted from PRWEB per the terms and conditions of the copyright notice.

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